Digital Prints

Chapter 4 ■ Understanding and Managing Color 137
■ Instead of (or in addition to) the standard light of a viewing booth, some prefer to aim for the specific light of the final display environment.
Creating prints for gallery display? Consider having a “gallery wall” lit with quartz halogen. Know your prints are heading for an office environment?
Set up a fluorescent area for print evaluation.
■ As a last resort for print viewing, find a room with a window (keeping in mind that a north daylight contains more blue) and use indirect,
midday daylight (no direct sun!).
Left: Joel Meyerowitz has a viewing area in his New York City studio outfitted with various lights and lamps including natural window light. Here, he
analyzes HP inkjet prints of his famous 9/11 images. Right: GTI’s Soft-View combination transparency/print viewer at work (on left). Both sets of lights can
be independently dimmed to match monitor luminance.
(right) Courtesy of GTI Graphic Technology, Inc.
Figure 4.11 Most third-party paper
suppliers like Arches provide free
downloadable ICC profiles for many
popular inkjet printers.
Courtesy of Arches North America