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CONSUMPTION UNDER UNCERTAINTY 311<br />

prospects, when the market rate of interest for safe loans is r° and v2 is<br />

known, then such a function would coincide with V(y, r°) up to an increasing<br />

linear transformation.<br />

In the language of demand theory, V(y, r") measures utility cardinally<br />

for movements along the Engel curve corresponding to r°, by assigning<br />

utility levels to the successive indifference curves crossed by that Engel<br />

curve. Provided dcjdy is continuous (as implied by assumption II) and<br />

satisfies assumption III, the Engel curve will have a point in common with<br />

every indifference curve and the assignment of utility levels to these curves<br />

will be exhaustive. One may then construct the cardinal utility function<br />

(/(cj, c2) by relying simultaneously on two independent and familiar tools,<br />

namely,<br />

1. Indifference curves, as revealed by choices among sure vectors of<br />

present and future consumption;<br />

2. A cardinal utility function for wealth, as revealed by choices<br />

among timeless uncertain prospects.<br />

2. TEMPORAL PROSPECTS, THE VALUE OF INFORMATION<br />

AND RISK PREFERENCE<br />

2.1. If a consumer owns a temporal uncertain prospect {y2, r) that<br />

he cannot or does not wish to exchange for some other prospect, his<br />

expected utility is given by<br />

max I" U{Cl, (v, - c,)(l +r)+ y2} d

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