What Color Is Your Parachute 2018 by Richard N. Bolles copy

Diagram for further guidance, and you see that you said you wanted to
work for an organization that works with, or produces, wheels. So now
your statement of what you’re looking for, becomes:
• I want to work in a place that hires welders, within the San Jose
area, has fifty or fewer employees, and makes wheels.
Using your Flower Diagram, you can thus keep cutting down the territory,
until the “targets” of your job-hunt are no more than ten places. That’s a
manageable number of places for you to start with. You can always
expand the list later, if none of these ten turns out to be promising or
interesting.
TOO FEW NAMES
In this case, you want to expand the territory. Your salvation here is
probably not going to be informational interviewing face-to-face, but print
or digital directories. There is, first of all, the Yellow Pages of your local
phone book, either in print or online. Look under every heading that is of
any interest to you. Also, see if the local chamber of commerce publishes a
business directory; often it will list not only small companies but also local
divisions of larger companies, with names of department heads; sometimes
they will even include the North American Industry Classification System
(NAICS) codes, which is useful if you want to search by the code of your
chosen field. Thirdly, see if your town or city publishes a business
newsletter, directory, or even a Book of Lists on its own. It will, of course,
cost you, but it may be worth it. Some metropolitan areas (San Francisco
comes to mind) have particularly helpful ones. Forty of them are listed at
www.​bizjournals.​com.
If you are diligent here, you won’t lack for names, believe me—unless
it’s a very small town you live in, in which case you’ll just have to cast
your net a little wider, to include other towns, villages, or cities that are
within commuting distance from you.