PDF 25 MB - Sun International | Investor Centre

AT A GLANCE
IN THIS SECTION:
JOINT REPORT OF THE CHIEF EXECUTIVE AND CHIEF FINANCIAL OFFICER continued
6. INNOVATION
We have an enviable record of being the market leader in the mix of our gaming products and technologies. Our information
technology is mature and continues to cross new boundaries to ensure we stay ahead of the innovation curve.
The major highlight for the group was the conclusion of the Relationship Marketing project, a three-phase programme
consisting of a single image customer database; campaign management and Single View of the Customer technology which
is the foundation of our larger Customer Management strategy. Refer to Our Customers section, page 46.
We launched 15 new slot machine games, designed and built by our in-house gaming development division. These are
exclusive to the group and, to date, are among the top performers on the casino floors.
We continue to maintain our superior processes and procedures along with the availability and resilience of our systems.
Our overall systems availability is 99.98%.
Flamingo
Product delivery p62 Information technology management p62
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