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SUN INTERNATIONAL ANNUAL REPORT ’10
RESPONSIBLE GAMBLING
The focus on responsible gambling has increased in recent years, not only
because of an increase in political awareness of the possible problems
associated with gambling but also from a corporate social responsibility
perspective. Sun International has been at the forefront of this issue, and
aims to be South Africa’s most ethical and accountable gaming company
via the promotion of a culture of responsible gambling.
Our responsible gambling programme at our properties focuses mainly on
employee training; the facilitation of self-exclusions or advice given to
customers on how to self-exclude themselves from gambling; the use of
crèches; unattended minors and the prevention of underage gambling.
Employee training is on-going as is a public awareness and training
component of the NRGP.
In the year under review, 1 169 problem gamblers at our casinos were
referred for treatment by the NRGP. The NRGP’s schools programme
continues and Grade 7 to 9 material, which includes mathematics, statistics,
money matters and lifestyle risk is being developed. Feedback to date is
very good.
Minor children (13-years-old and younger) may not be left unattended on
the casino premises and must be booked into a crèche or children’s area
where they may remain for a maximum of four hours. Any minor found
unattended in any part of a casino complex, including motor vehicles and
gardens, is taken to a place of safety or remains with a designated employee
until the parents are located.
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What started out in June 2000 as a collection of local in-house
industry programmes evolved into the NRGP and since 2009,
the NRGP has been supervised by the SA Responsible Gambling
Foundation, a not-for-profit Section 21 company which comprises
a board of directors representing regulators and the industry.
It is widely regarded as one of the most successful public/private
sector partnerships in the global gambling industry.
SOCIO-ECONOMIC CONTRIBUTION
1% of profit after tax is committed to social investment, with a 1.5% of
profit after tax contribution to enterprise development. In the year under
review, our total corporate social investment spend was R20 million.
Some of our flagships projects were:
Health and welfare
Reach for a Dream – Which enabled 100 children suffering from
life-threatening diseases to fulfil their dreams, at a cost of R144 000.
Tapologo AIDS Hospice – The Hospice provides a holistic facility for
HIV/Aids patients in and around Rustenburg. Sun City contributed
R1.4 million towards the operational costs.
Emmanuel’s Haven – This Eastern Cape haven has facilities for
counselling, care-giving and training and works in partnership with
various organisations. We contributed R991 000 towards the completion
of phases three and four of the haven, including a step-down centre
and a radio station for the community of Motherwell in Port Elizabeth.