2007 Interactive Registration Document - Renault

The Safety for All program in Morocco and Mexico
Renault Morocco joins the program. The Kids on the Road program
has been offered in 60 primary schools in this country’s eight largest
cities since October 2007. Teachers in participating schools attended
training sessions to learn how to teach the road safety courses. They
also received a set of teaching aids, including the “Kids on the Road”
kit, to use with the 7,200 children who will take part in the national
drawing contest in March 2008.
Renault Mexico wins Safety for All award. In September 2007,
the Safety for All program in Mexico received the “Corporate Social
Initiatives targeting suppliers
Since 2006, a new selection criterion for logistics suppliers was added to
existing considerations: the annual number of hours of training per driver.
A working group set up to examine the issue found a strong correlation between
the number of road accidents and the number of hours of driver training.
3.3.4.4 THE INTERNATIONAL CHALLENGE
OF ROAD SAFETY ✦
E-SAFETY, A EUROPEAN AMBITION
The European Commission has set the ambitious target of reducing the number
of road accident fatalities by half between 2000 and 2010.
It has launched the e-Safety Forum, a public-private consultation body that
seeks to accelerate the development, deployment and use of new information
and communication technologies in a bid to improve road safety in Europe.
At present, the e-Safety Forum has 10 working groups, which are being directed
by industry and a steering committee, of which Renault is a member.
The eCall working group is the number-one priority for the industry and for
the European public sector. Its goal is to defi ne an integrated strategy for
pan-European emergency call services. Renault’s experts are very active in
the working groups and are particularly involved in the eCall, man-machine
interaction and real-time traffi c information groups.
✦ Global Reporting Initiative (GRI) Directives
SUSTAINABLE DEVELOPMENT 03
SOCIAL PERFORMANCE
GRSP – GRSI
In the action plan drawn up after the World Business Council for Sustainable
Development (WBCSD) initiated the Mobility 2030 program, Renault made a
commitment to join the battle for road safety in developing countries. The urgency
of the problem is shown by the fact that traffi c accidents could well become the
third-leading cause of death in these countries by 2020.
The Global Road Safety Initiative (GRSI) is an international road safety program
that receives US$10 million in funding from seven of the world’s largest
automotive and oil companies (Renault, Ford, GM, Honda, Toyota, Michelin and
Shell). Its aim is to develop road safety initiatives in certain developing countries,
with the agreement of their governments. These initiatives include:
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the publication of safe driving manuals;
the opening of regional training centers to allow the transfer of road safety
information to these countries;
fi nancial assistance for locally initiated safety actions.
This initiative is being carried out under the Global Road Safety Partnership
(GRSP), a larger-scale road safety program set up by the World Bank and
several large corporations.
In 2006 and 2007, Renault do Brazil helped to set up the following
partnerships:
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Responsibility: Connection with the Community” award from the
Mexican philanthropic organization CEMEFI. It had previously
won two other awards: “Best Safety Initiative and Awareness
Program”, given by the association MDM, and the “Mexican
Communication Association Prize” for the best community service
communications initiative. ✦
All Renault’s road safety initiatives in the 22 participating countries
are detailed on the dual-language website:
www.securite-pour-tous.com/www.safety-for-all.com.
Florianópolis (Santa Catarina) 2006: An agreement was signed between the
GRSI/GRSP program and the city’s Road Education department. As a result,
a system to provide information on road accidents and their consequences
was created in 2007;
São José Dos Pinhais (Paraná) 2007: The city is in the process of joining
the GRSP program;
Niteroi – Rio de Janeiro 2008: Discussions will get under way in 2008.
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Registration Document Renault 2007 117