universidade federal de santa catarina pós-graduação em letras ...

45schemata), and experience with appropriate processing procedures. Thesecommunicative processing procedures are called tasks.Swales establishes a set of criteria to classify genre (ibid.:58):a) Genre comprises a set of communicative events with a number of commoncommunicative purposes;b) Such purposes can be recognized by the expert members of the discoursecommunity and thus constitute the rationale for the genre;c) This rationale shapes formal and content schemata associated with the genre;d) Instances of a genre have similar patterns in terms of structure, style, contentand intended audience;e) Should all probability expectations be matched, the instance will be consideredprototypical by the discourse community.A description of patterns of language use associated with specific contexts andparticular purposes is obtained as a result from these criteria. Such standardizedlanguage use is part of a strategy aimed at attaining a specific goal in a givencommunicative context .2.3.1.1 Swales’ model of article introductionsSwales‘ largely cited CARS vi model comprises a form of standardized descriptionof the language used by the writer to establish a territory for the work presented in theresearch article (RA). In the CARS model, shown in Figure 2.7, rhetorical moves andtheir component steps are used as categories for the analysis of the informationorganization of RA introductions.