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Tony Bennett, Differing diversities - Council of Europe

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<strong>Differing</strong> <strong>diversities</strong>a Euro-lottery whose prize-money would be awarded in ECU, “to make <strong>Europe</strong>come alive for the <strong>Europe</strong>ans” (ibid.: 21). The Committee also called for the formation<strong>of</strong> <strong>Europe</strong>an sports teams; the transmission <strong>of</strong> more factual informationabout Community activities and their significance for <strong>Europe</strong>an citizens (including“the historical events which led to the construction <strong>of</strong> the Community andwhich inspire its further development in freedom, peace and security”); the inauguration<strong>of</strong> school exchange programmes and voluntary work camps for youngpeople, and the introduction <strong>of</strong> a stronger “<strong>Europe</strong>an dimension” in educationthrough the creation <strong>of</strong> new school books and teaching materials (ibid.: 21-25).These populist measures were designed to enhance <strong>Europe</strong>an consciousness and“<strong>Europe</strong>anise” the cultural sector. But the Committee went further. To create a“People’s <strong>Europe</strong>”, it argued, also required new symbols communicating theCommunity’s principles and values. As the <strong>Europe</strong>an Commission states(1988: 9):“Symbols play a key role in consciousness-raising but there is also a need tomake the <strong>Europe</strong>an citizen aware <strong>of</strong> the different elements that go to make uphis <strong>Europe</strong>an identity, <strong>of</strong> our cultural unity with all its diversity <strong>of</strong> expression,and <strong>of</strong> the historical ties which link the nations <strong>of</strong> <strong>Europe</strong>.”If the citizen lacked awareness <strong>of</strong> (sic) “his <strong>Europe</strong>an identity”, the Commissionevidently saw its task as remedying this deficiency. Foremost among the symbolicmeasures proposed was the new <strong>Europe</strong>an Commission emblem and flag: a circle<strong>of</strong> twelve yellow stars set against a blue background. That flag, adopted in June1985, was taken from the logo <strong>of</strong> the <strong>Council</strong> <strong>of</strong> <strong>Europe</strong>. The rationale for thisemblem, as the <strong>Council</strong> <strong>of</strong> <strong>Europe</strong> described it, was because:“Twelve was a symbol <strong>of</strong> perfection and plentitude, associated equally with theapostles, the sons <strong>of</strong> Jacob, the tables <strong>of</strong> the Roman legislator, the labours <strong>of</strong>Hercules, the hours <strong>of</strong> the day, the months <strong>of</strong> the year, or the signs <strong>of</strong> theZodiac. Lastly, the circular layout denoted union.” (cited in Löken, 1992: 9) 1For the Commission this represented “the symbol par excellence <strong>of</strong> <strong>Europe</strong>anidentity and <strong>Europe</strong>an unification” (Adonnino, 1995: 9). Other symbolic vehiclesfor communicating the “<strong>Europe</strong> idea” included the creation <strong>of</strong> <strong>Europe</strong>an postagestamps bearing portraits <strong>of</strong> famous <strong>Europe</strong>an pioneers; the standardised <strong>Europe</strong>anpassport, driving licence, and car number-plates; and a <strong>Europe</strong>an anthem – the“Ode to Joy” – taken from the fourth movement <strong>of</strong> Beethoven’s Ninth Symphony.To boost the Community’s image Adonnino recommended <strong>Europe</strong>anCommission-sponsored sporting competitions and awards, “public awareness”campaigns, and a host <strong>of</strong> high pr<strong>of</strong>ile cultural initiatives from the conservation andrestoration <strong>of</strong> the Parthenon and the formation <strong>of</strong> a <strong>Europe</strong>an Youth Orchestra andOpera Centre, to the formation <strong>of</strong> a “<strong>Europe</strong>an literature prize” and hundreds <strong>of</strong>“Jean Monnet Awards” for creating new university courses and posts in <strong>Europe</strong>an__________1. Bainbridge and Teasdale (1995: 189) also point out that the circle <strong>of</strong> twelve gold stars is also aChristian symbol: the Virgin Mary’s halo (Revelation 12:1).112

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