<strong>Differing</strong> <strong>diversities</strong>Similarly, at least one established scholar points out that the moral rights <strong>of</strong>authors have much in common with the legal protections inherent in a trademark,and can be understood as a kind <strong>of</strong> guarantee <strong>of</strong> quality or origin. 1 The pace <strong>of</strong>technological change has even led some scholars to call for a general rationalisation<strong>of</strong> intellectual property law. At least one author proposes a complete reassessment<strong>of</strong> the concept <strong>of</strong> copyright, leading to a new design for copyright law thatemphasises structural clarity and simplicity. 2These developments in scholarship on intellectual property have pr<strong>of</strong>ound implicationsfor cultural diversity policies. They suggest that the nature <strong>of</strong> copyrightprotection may be expected to change radically in the coming decades. The possibility<strong>of</strong> fundamental change in copyright law, and the breakdown <strong>of</strong> traditionallegal distinctions among intellectual property rights, calls for greater study.Intellectual property and other lawThe tendency for intellectual property concepts to merge into one another ismatched by a growing realisation that intellectual property law has far-reachingconsequences which may not be immediately apparent to technical experts onintellectual property law. Indeed, many intellectual property matters impinge uponother areas <strong>of</strong> law and regulation. For example, intellectual property affects matters<strong>of</strong> environmental regulation, constitutional law, and human rights. These connectionsremain poorly investigated in intellectual property scholarship.Research on the relationship between intellectual property and other areas <strong>of</strong> lawwill not only enrich the field <strong>of</strong> ideas available to policy makers on cultural diversity,but it will also bring about a better understanding <strong>of</strong> the social effects <strong>of</strong> intellectualproperty laws. From this perspective, the relationship between intellectual propertyand human rights may require the most urgent research treatment, since the humanrights implications <strong>of</strong> both copyright and patent laws appear to be extensive.Ultimately, an examination <strong>of</strong> the relationship between human rights and copyrightmay also help to establish cultural diversity as an important objective <strong>of</strong> internationallaw and policy. A recognition that intellectual property has an impact onhuman rights suggests that culture, itself, occupies a more central place in humancivilisations than it is traditionally assigned in the industrialised system <strong>of</strong> values.ConclusionCurrent developments in the international legal arena have pr<strong>of</strong>ound implicationsfor cultural diversity policies. Intellectual property law plays an essential role indefining the administrative framework within which these policies must function.__________1. These considerations lead Vaver to argue in favour <strong>of</strong> an alternative model <strong>of</strong> moral rights, based onthe public interest importance <strong>of</strong> these rights, and perhaps analogous to trademark protection: see Vaver,1999.2. Christie (1995: 527-530) presents “a tentative framework for a new, simplified law <strong>of</strong> copyright.” Heidentifies the simplification <strong>of</strong> the subject-matter <strong>of</strong> copyright and the content <strong>of</strong> the right, itself, as beingtwo potential areas <strong>of</strong> basic reform and re-conceptualisation.150
Reasearch position paper 5The concepts embodied in intellectual property law also exercise an importantinfluence on the international development <strong>of</strong> cultural policy. Copyright law <strong>of</strong>fersan analytically rigorous framework for protecting the place <strong>of</strong> culture and its creatorsin modern, industrial life.Scholarship on the relationship between intellectual property and cultural concernssuggests that intellectual property law can contribute greatly to the power andeffectiveness <strong>of</strong> policies for the promotion <strong>of</strong> cultural diversity. Many countries andcultures are confronted by the crucial challenge <strong>of</strong> preserving their cultural identitieswhile embracing participation in the globaliszation <strong>of</strong> culture – reflected, to agreat extent, in the internationalisation <strong>of</strong> intellectual property norms. An examination<strong>of</strong> how copyright concepts and regulation can serve cultural diversity policieswill assist them substantially in the attainment <strong>of</strong> this delicate balance.ReferencesAdelman, Martin J. and Sonia Baldia, 1996, Prospects and limits <strong>of</strong> the patent provisionin the TRIPs Agreement: the case <strong>of</strong> India, Vanderbilt Journal <strong>of</strong>Transnational Law, Vol. 29, pp. 507ff.Alford, William P., 1993, Don’t stop thinking about… yesterday. Why there wasno indigenous counterpart to intellectual property law in Imperial China, Journal<strong>of</strong> Chinese Law, Vol. 7, pp. 3ff.Barron, Anne, 1998, No other law? Authority, property and Aboriginal art, in L.Bently and S. Maniatis (eds.), Intellectual Property and Ethics, London: Sweetand Maxwell.Berryman, Cathryn A., 1994, Toward more universal protection <strong>of</strong> intangible culturalproperty, Journal <strong>of</strong> Intellectual Property Law, Vol. 1, pp. 293ff.Blakeney, Michael, 1995, Protecting expressions <strong>of</strong> Australian Aboriginal folkloreunder copyright law, <strong>Europe</strong>an Intellectual Property Review, Vol. 9, pp. 442ff.–––––, 1996, Trade Related Aspects <strong>of</strong> Intellectual Property Rights. A ConciseGuide to the TRIPs Agreement, London: Sweet and Maxwell.Broadbent, Christian L. and Amanda M. McMillian, 1998, Russia and the WorldTrade Organization: will TRIPs be a stumbling block to accession? Duke Journal<strong>of</strong> Comparative and International Law, Vol. 8, pp. 519ff.Caruthers, Claudia, 1988, International cultural property: another tragedy <strong>of</strong> theCommons, Pacific Rim Law and Policy Journal, Vol. 7, pp. 143ff.Caviedes, Alexander A., 1998, International copyright law: should the <strong>Europe</strong>anUnion dictate its development? Boston University International Law Journal,Vol. 16, pp. 165ff.Christie, Andrew, 1995, Reconceptualising copyright in the digital era, <strong>Europe</strong>anIntellectual Property Review, No. 11, pp. 522ff.151
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PrefaceThe present text constitutes
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