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Tony Bennett, Differing diversities - Council of Europe

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Reasearch position paper 2tics about ethnic participation, and scepticism about the hidden political agendabehind the choice <strong>of</strong> policy instruments.Inadequate existing informationOn a technical level, a persistent problem for the evaluation <strong>of</strong> cultural diversityinstruments is inadequate existing information and the need for extensive primarydata gathering and data-set construction. This is especially true for the intersection<strong>of</strong> cultural policies and programmes supporting cultural diversity. Kaple and colleagues(1998) note that cultural policy makers, unlike those in other fields, mustmake decisions without the assistance <strong>of</strong> reliable information systems. Up to now,making even basic broad estimates <strong>of</strong> the parameters <strong>of</strong> the cultural sector and itsrelation to cultural diversity (for example, minorities employed, composition <strong>of</strong>audiences served) is precarious and requires stitching together data from numeroussources to form a picture that is usually incomplete.Overview <strong>of</strong> the evaluation <strong>of</strong> cultural diversity policy instrumentsGovernments use policy instruments to ensure support for public policies andeffect social change. Policy instruments are the operational forms <strong>of</strong> interventionthat indicate the way policy is being interpreted in concrete action. Evaluation is atool used to inform policy makers in the optimal choice <strong>of</strong> policy instruments.Vedung (1998) summarises the purposes and the approaches used to evaluate thethree major categories <strong>of</strong> policy instruments: i. economic means: “carrots”; ii. regulations:“sticks”; and iii. information: “sermons”. All three types <strong>of</strong> policy instrumentshave been used to further cultural diversity policies.Economic policy instrumentsEconomic policy instruments (“carrots”) are the interventions used most <strong>of</strong>ten bygovernments to promote cultural diversity. They involve distributing or withholdingmaterial resources, <strong>of</strong>ten in the form <strong>of</strong> direct support, subsidies, grants, or taxcredits. The role <strong>of</strong> evaluation is to provide empirical information about the management,distribution, goals, costs, and effects <strong>of</strong> economic policy instrumentsmainly through ex-ante, process, and ex-post evaluations. For example, in Francepolicy analysts have documented the percent <strong>of</strong> the overall budget devoted to i. artsand culture programmes generally and ii. arts programmes focused specifically oncultural diversity, that is, programmes related to those policies identified by theMinister <strong>of</strong> Culture to democratise culture, reintegrate excluded segments <strong>of</strong> thepopulation, and revitalise ghetto areas (Marmer, 1996). Evaluation may be used todocument the intended policies, track the specific agenda and policy instrumentsused to implement those policies, and assess the results <strong>of</strong> those interventions.Regulatory policy instrumentsRegulations (“sticks”) are the traditional policy instruments <strong>of</strong> government,although deregulation now attempts to reduce the economic burden <strong>of</strong> complex95

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