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Political risk comes from changes in the government or culture of a country and can take many<br />

forms, as described earlier.<br />

Regardless of the category, the question is: What risk is imposed by doing business in another<br />

country? And, as we will see later, the follow-on question is: What can be done to lessen the risk?<br />

Exhibit 7.13 Small Co.’s evaluation of risk for China venture.<br />

Exchange rate risk has been lessened as a result of Chinese government policy. However, even<br />

government policy sometimes must give way to practical reality. Although the exchange rate between<br />

the United States and China was stable for 10 years, the price of engines in comparison with the world<br />

market would vary based on the exchange rates between the United States and other countries.<br />

Exchange rate risk arises from unexpected changes in the exchange rates. It can dramatically change<br />

the effective price of a purchase. Looking at the yuan, the effective price of purchases manufactured in<br />

China rose 20% from 2005 to 2008 just due to the currency exchange rate.<br />

Dealing with risk is typically done in two ways. The first is to increase the required return necessary<br />

to make the investment, and we will discuss that now. The second is to look for other ways to lessen<br />

the risk.<br />

Companies calculate a weighted average cost of capital (WACC) and use this as the discount rate or<br />

hurdle rate when estimating the returns for an investment. When looking at an investment in another<br />

country, they should make an explicit decision to raise the rate of return required to take into account<br />

the risks we discussed earlier. Careful analysis of the proposed country is necessary.<br />

In our example we might use something like Exhibit 7.13.<br />

Our numbers are not the result of any careful study. They are chosen to simply make an example of<br />

what might be found. Ultimately numbers like these are the result of judgment after looking at all<br />

available information. Each of these risks seems small, but the chance of something unforeseen<br />

happening over 10 or 15 years is often much larger than one would estimate. There are ways to<br />

simulate what might happen. In any case, it is always good to ask, “What can go wrong?” The answer<br />

can be surprising.<br />

Risk Minimization<br />

One way to eliminate the exchange rate risk associated with the balance sheet is to borrow all or<br />

almost all of the funds in local currency. If the currency weakens, the value of the assets will decline

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