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Development Time Line
A development time line is a schedule that highlights major milestones and can be used to monitor
progress and make changes. Exhibit 14.11 details the steps The History Shoppe needs to take prior to
opening its doors. The time line helps entrepreneurs track major events and schedule activities to best
execute on those events. It is also a good idea to show what has already transpired as of the writing of
the business plan. Illustrate which development milestones you have already achieved. It is also
helpful to assign names to the tasks. Who is responsible for ensuring that the milestone is met? As the
old adage says, time is money. For every day your product is in development and not on the market,
you lose a day‟s worth of sales. So work hard to meet those deadlines, especially in industries where
speed to market is critical.
Exhibit 14.11 Month-to-month activities.