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12
iasm is contagious. Act as
if you believe in what you
are doing. "
Be yourself - You can be
yourself if you have practiced
your demonstration
and you are confident in
your ability to present it.
Smile occasionally as you
talk to your audience,
Talk to your audience -
Each member df your a0dience
should feel you are
talking to him. Look at
your audience whenever
you can. During your demonstration,
don't attempt
to talk to your audience
while your back is turned
to them.
Speak loud and clear - 8pared
sure the audience can hear
you. Speak distinctly. You
may wish to have someone
posted in the back to raise
his hand when he can't hear
you. Use words that the
audience will understand,
If you use words you think
are unfamiliar to them, explain
the meaning.
Follow your outline - Ex
plain step-by-step what you
are dbing, how it's done,
and why this practice is
important. Have some of
the audience demonstrate
oack to you steps you feel
are difficult. Repeat a step
if necessary.
Work alone - It may be
better not to have an assistant
when you demonstrate.
The group may get
the impression that the
operation is too complicated
for one person to do.
However, you could ask
some members of the audi.
ence to help in certain
lengthy operations, after
you have shown your
ability to work alone,
3. Question and Answer
Period - E;icourage discussion.
You may tell your
audience that there will be
time at the end of your
demonstration for questions.
You may, however
feel that questions during
the demonstration will help
to make it clearer. Then
tell your audience that
questions are welcome at
any time. No matter what
instructions you give your.
audience, you must be preto
answer questions
that interrupt your demonstration,
and be prepared
to handle them
graciously.
Always repeat a question
so everyone can hear
it. Be sincere and tactful
in answering. Suggest,
don't dictate. They may
ask some questions that
seem silly to you, but be
sure to answer them willingly.
Discourage the group
from laughing at or embarrassing
anyone that asks
a question. Even if a question
is asked at a time or
on a subject you feel is
unsuitable, you must never
make the questioner feel
uncomfortable,
4. Summary - Summarize
your entire demonstration.
Hand out reference materials.
Advise audience
where to get further as-
sistance, and where they
FOLLOWUP
can get materials and equip.
ment. If this demonstration
is one of a series, announce
when and where.Lhe next
one will be given.
Publicize what happened at the
demonstration - Here are some
ways you can publicize your
demonstration:
1. News Item - If you have a
newspaper available, use local
names, incidents, and situations
as background to describe
the new practice.
2. Radio • If you have a radio
program, publicize your
demonstration the same as in
a newspaper.
3. Ask leaders to talk to others
about the demonstration.
4. Hold a followup meeting at
the home of a fa.nily who is
satisfactorily using the practice
shown in the demonstra.
tion. This type of meeting is
an effective vway to prove
further the local value of the
practice.
Eval Aod deon
the shod poue caes in
mets ole usT
measure your effectiveness:
t eoplerwho anded
the demonstration and find
out if they have put the recomendations
into practice.
2. Check with local storekeeper
to see if they have had increased
demands for special
materials you recommended