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Domestic technical textiles Industry Segment-wise consumption of ...

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The type <strong>of</strong> filter used varies with each manufacturer. Most <strong>of</strong> the air conditioners use pre filters. The<br />

manufacturers have to balance the conflicting objectives <strong>of</strong> minimizing the power <strong>consumption</strong> and<br />

maintaining the air quality.<br />

Centralized air conditioners<br />

The demand for centralized air conditioning is derived from various commercial and industrial<br />

buildings .Not much attention is given to the quality <strong>of</strong> air in most cases; cost minimization is the<br />

primary goal and hence pre filters are used. HEPA and microvee filters find application in Pharma &<br />

Electronics industries, nuclear installations, and hospitals etc where the quality <strong>of</strong> air is critical.<br />

In a centralized air conditioner the filters are housed in the Air handling unit. An air handler, or air<br />

handling unit (<strong>of</strong>ten abbreviated as AHU), is a device used to condition and circulate air as part <strong>of</strong> a<br />

heating, ventilating, and air-conditioning (HVAC) system. Usually, an air handler is a large metal box<br />

containing a blower, heating and/or cooling elements filter racks or chambers, sound attenuators, and<br />

dampers. Air handlers usually connect to ductwork that distributes the conditioned air through the<br />

building, and returns it to the AHU. The AHU can have different combinations <strong>of</strong> pre filter, medium<br />

and high efficiency filters .The pre filters remove the large sized particles hence the higher efficiency<br />

filter is subject to lesser load.<br />

Air conditioning products are now considered more as a necessity rather than a luxury. The rising<br />

disposable incomes and awareness among the people <strong>of</strong> the respiratory diseases, allergies etc indicate<br />

a huge potential for the industry.<br />

Market size <strong>of</strong> HVAC filters and future forecast<br />

HVAC filters are used in split and window type air conditioners as well as centralized air<br />

conditioning. The requirement <strong>of</strong> filter media for split/window type air conditioners varies from<br />

manufacturer to manufacturer and this media is generally washable. As per industry sources<br />

approximately 2 million air conditioners were manufactured in 2007-08. Considering an average<br />

requirement <strong>of</strong> 0.35 square metres <strong>of</strong> filter media per air conditioner the demand for HVAC filters for<br />

split/window type air conditioners is estimated at 0.7 million square meters valued at Rs 6 crore.<br />

Based on trends over last few years the demand <strong>of</strong> air conditioners is estimated to grow at 15 % per<br />

annum which functions as a key driver for growth in HVAC filters. Thus, the market size is estimated<br />

to increase to 1.5 million square meters by 2012-13. The market potential in 2012-13 is estimated to<br />

be Rs 15 crore. An inflationary increase <strong>of</strong> 5% has also been considered to estimate the market size.<br />

The requirement <strong>of</strong> filter media for centralized air conditioning is dependent on various factors like<br />

desired quality <strong>of</strong> air, air flow rate, number <strong>of</strong> air handling units etc. The replacement demand <strong>of</strong><br />

throw away type filters depends on the quality <strong>of</strong> air handled. The filters are available in different

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