No. 19 - 10 Jahres Ausgabe, Lech & Zürs

“I’ve always been
passionate about
the actual technical
side of things and,
of course, the
speed.”
“Different somehow,
but still a
great feeling.”
162
L.L. You started working as a Formula 1 expert for
ServusTV this year. What does it feel like to switch sides –
from working in the wind tunnel to standing in front of the
camera as an analyst?
PH.B. Different somehow, but still a great feeling. I can’t
say I really notice the camera. It feels more like a talk
among colleagues to me. It’s really fun and I get to focus on
what I do best: explaining technical aspects! If you only
have driving experts at hand that means you can explain
the challenges and the situation from the driver’s perspective
but the entire technical component with the rules and
many of the strategies is missing. Which is why it’s good to
have someone like me there who can explain the technical
side of things. It doesn’t have to be in great detail but just the
basics are enough to help people understand the racing
team’s decisions during a race a little better.
L.L. Patrick, you are a globe trotter and ran a hotel for
almost ten years. How badly homesick were you for Zürs
that you had to come back now? What was it you missed
most while living abroad and what experiences would you
like to bring to Zürs?
PA.B. I suppose I can say my luggage really was full of adventures
and experiences. Which is why it was about time
to come home. Plus – I was always the one missing at birthdays
and anniversary celebrations. The challenges you face
as hotel manager – running from one meeting to the next,
working weekends and holidays – certainly are things one
can also experience in one’s own business rather than while
working every day for someone else’s corporation. My wife
Sabrina, who will run the fashion department, and my children
are my anchor. I’m at home in Zürs. I get involved in
the village council, I can have coffee with friends, and I can
try and leave my mark here. That’s something you simply
can’t do abroad. What experiences would I like to import to
Zürs? Tough question. There are destinations I have accompanied
throughout times of new development. I’m thinking
of developing a tourism destination in Africa, for instance; a
process I was a part of for four years. Or the booming urban
development. Looking at Zürs, we must ask ourselves the
© Foto: friendly Brändle