No. 19 - 10 Jahres Ausgabe, Lech & Zürs

An initiative that gives craftsmanship
its voice back.
Kunst & Kultur
engl. / Old craftsmanship and authentic craftsmanship
culture are a part of Europe’s unique
cultural heritage that is worth preserving.
20 years ago, Christoph and Nicola Rath realised
that it was getting harder and harder to keep
traditional handicraft businesses thriving
under the conditions of the new millennium.
Creative craftsmen, who often pass their skills
down through the generations, were finding it
increasingly difficult to compete with the huge
range offered by modern companies.
233