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2012 Annual Report - Media Prima Berhad

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<strong>Media</strong> <strong>Prima</strong> <strong>Berhad</strong><br />

Statement on<br />

Risk Management and Internal Control<br />

• Reliance of key business operations to IT has<br />

been augmented with the following initiatives<br />

during the year:<br />

Initiative<br />

Purpose<br />

• Regular and comprehensive information provided<br />

to Management, covering financial performance<br />

and key performance indicators such as advertising<br />

market share, television viewership, programme<br />

ratings and utilisation of resources.<br />

Implementation of<br />

WAN Accelerator<br />

and Load Balance<br />

Appliance for<br />

Mission Critical<br />

Servers<br />

Finance Budgeting<br />

and Consolidation<br />

System<br />

– To enhance the<br />

scalability and<br />

availability of mission<br />

critical application<br />

servers.<br />

– To accelerate the<br />

reporting of<br />

consolidated financials<br />

and to generate quick<br />

ad-hoc reports for<br />

effective business<br />

decisions.<br />

• Monitoring of performance including discussion of<br />

any significant issues at Senior Management<br />

meetings.<br />

• Regulatory Affairs Department conducted seven<br />

(7) content regulatory workshops throughout the<br />

year as part of the initiatives to impart information<br />

and to provide explanation on the rules and<br />

regulations governing the broadcast industry<br />

based on the Communication and Multimedia Act<br />

1998; Communication and Multimedia Content<br />

Forum Content Code and the respective license<br />

condition of each TV Networks/Radio Networks.<br />

126<br />

annual<br />

report<br />

<strong>2012</strong><br />

Sri Pentas Wireless<br />

Security<br />

Managed Print<br />

Services<br />

Information Security<br />

Management System<br />

(ISMS)<br />

– To accommodate the<br />

growing number of<br />

wireless users.<br />

– To enforce best<br />

practice on centralised<br />

printing output devices<br />

with the aim of<br />

reducing waste and<br />

enhancing information<br />

security.<br />

– To establish,<br />

implement, monitor,<br />

maintain and improve<br />

information security.<br />

C. OTHER KEY ELEMENTS OF RISK<br />

MANAGEMENT AND INTERNAL<br />

CONTROL<br />

The other key elements of the Group’s risk<br />

management and internal controls system include:<br />

• Monthly reporting of actual results and their<br />

review against budget, with major variances being<br />

followed up and Management actions taken,<br />

where necessary. The financial results are<br />

reviewed by the Board with Management on a<br />

quarterly basis, to enable both parties to gauge<br />

the Group’s achievement of its annual targets and<br />

review any key financial and operational issues.<br />

• Regular visits to operating units by Senior<br />

Management.<br />

The officers responsible for monitoring of internal<br />

control, risk management, legal and regulatory<br />

compliance for the Group are as follows:<br />

Name and Designation<br />

Sere Mohammad Mohd Kasim<br />

Group General Manager,<br />

Group Corporate Governance<br />

Mohd Hisham Md. Shazli<br />

Group General Manager,<br />

Group Risk Management<br />

Zafrul Shastri Hashim<br />

Group General Manager,<br />

Legal & Secretarial<br />

Tuan Haji Zulkifli Haji Mohd Salleh<br />

Group General Manager,<br />

Stakeholder Management &<br />

Regulatory Affairs<br />

Laili Hanim Mahmood<br />

Group General Manager,<br />

Regulatory Affairs<br />

Matters<br />

Internal Control<br />

and Internal<br />

Audit<br />

Risk<br />

Management<br />

Legal and<br />

Secretarial<br />

Regulatory<br />

Compliance<br />

Regulatory<br />

Compliance<br />

The Board believes that the development of the<br />

system of internal controls is an on-going process<br />

and has taken steps throughout the year to improve<br />

its internal controls system and will continue to<br />

do so.

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