2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
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<strong>Media</strong> <strong>Prima</strong> <strong>Berhad</strong><br />
Statement on<br />
Risk Management and Internal Control<br />
• Reliance of key business operations to IT has<br />
been augmented with the following initiatives<br />
during the year:<br />
Initiative<br />
Purpose<br />
• Regular and comprehensive information provided<br />
to Management, covering financial performance<br />
and key performance indicators such as advertising<br />
market share, television viewership, programme<br />
ratings and utilisation of resources.<br />
Implementation of<br />
WAN Accelerator<br />
and Load Balance<br />
Appliance for<br />
Mission Critical<br />
Servers<br />
Finance Budgeting<br />
and Consolidation<br />
System<br />
– To enhance the<br />
scalability and<br />
availability of mission<br />
critical application<br />
servers.<br />
– To accelerate the<br />
reporting of<br />
consolidated financials<br />
and to generate quick<br />
ad-hoc reports for<br />
effective business<br />
decisions.<br />
• Monitoring of performance including discussion of<br />
any significant issues at Senior Management<br />
meetings.<br />
• Regulatory Affairs Department conducted seven<br />
(7) content regulatory workshops throughout the<br />
year as part of the initiatives to impart information<br />
and to provide explanation on the rules and<br />
regulations governing the broadcast industry<br />
based on the Communication and Multimedia Act<br />
1998; Communication and Multimedia Content<br />
Forum Content Code and the respective license<br />
condition of each TV Networks/Radio Networks.<br />
126<br />
annual<br />
report<br />
<strong>2012</strong><br />
Sri Pentas Wireless<br />
Security<br />
Managed Print<br />
Services<br />
Information Security<br />
Management System<br />
(ISMS)<br />
– To accommodate the<br />
growing number of<br />
wireless users.<br />
– To enforce best<br />
practice on centralised<br />
printing output devices<br />
with the aim of<br />
reducing waste and<br />
enhancing information<br />
security.<br />
– To establish,<br />
implement, monitor,<br />
maintain and improve<br />
information security.<br />
C. OTHER KEY ELEMENTS OF RISK<br />
MANAGEMENT AND INTERNAL<br />
CONTROL<br />
The other key elements of the Group’s risk<br />
management and internal controls system include:<br />
• Monthly reporting of actual results and their<br />
review against budget, with major variances being<br />
followed up and Management actions taken,<br />
where necessary. The financial results are<br />
reviewed by the Board with Management on a<br />
quarterly basis, to enable both parties to gauge<br />
the Group’s achievement of its annual targets and<br />
review any key financial and operational issues.<br />
• Regular visits to operating units by Senior<br />
Management.<br />
The officers responsible for monitoring of internal<br />
control, risk management, legal and regulatory<br />
compliance for the Group are as follows:<br />
Name and Designation<br />
Sere Mohammad Mohd Kasim<br />
Group General Manager,<br />
Group Corporate Governance<br />
Mohd Hisham Md. Shazli<br />
Group General Manager,<br />
Group Risk Management<br />
Zafrul Shastri Hashim<br />
Group General Manager,<br />
Legal & Secretarial<br />
Tuan Haji Zulkifli Haji Mohd Salleh<br />
Group General Manager,<br />
Stakeholder Management &<br />
Regulatory Affairs<br />
Laili Hanim Mahmood<br />
Group General Manager,<br />
Regulatory Affairs<br />
Matters<br />
Internal Control<br />
and Internal<br />
Audit<br />
Risk<br />
Management<br />
Legal and<br />
Secretarial<br />
Regulatory<br />
Compliance<br />
Regulatory<br />
Compliance<br />
The Board believes that the development of the<br />
system of internal controls is an on-going process<br />
and has taken steps throughout the year to improve<br />
its internal controls system and will continue to<br />
do so.