2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
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WASTE MANAGEMENT<br />
Solid Waste<br />
We have implemented the Reduce, Reuse, Recycle (3R)<br />
concept throughout our operations. NSTP sends 100% of<br />
its paper waste to Malaysian Newsprint Industries (MNI) for<br />
recycling. The collection of other wastes including<br />
aluminium and cores are being tendered. Unsellable waste<br />
is disposed of according to environmental regulations.<br />
Scheduled Waste<br />
At NSTP, scheduled waste such as contaminated rags,<br />
waste ink and chemical waste from print is collected, stored<br />
and disposed of by the Department of Environment’s (DOE)<br />
licensed coontractors. The licensed contractors washed<br />
contaminated rags and returned them to us for reuse. We<br />
send our chemical waste to a wastewater treatment plant<br />
(WWTP) which we operate and send monthly reports to the<br />
DOE. Sludge from the WWTP is disposed as scheduled<br />
waste.<br />
OTHER ENVIRONMENTAL INITIATIVES<br />
Recyclable Vinyl<br />
Big Tree Outdoor introduced BIOFlex Polyethylene<br />
recyclable vinyl for billboards in Malaysia. A large proportion<br />
of our visual environment is composed of billboards. These<br />
have a limited life span and ultimately become landfill once<br />
they are disposed of. We converted expired billboard<br />
advertising campaigns into paper bags and mouse pads. In<br />
<strong>2012</strong>, we have utilised 40 pieces of 10x40 vinyl in the<br />
production of 400 bags.<br />
Project Wise<br />
Project Wise is a continuous improvement project introduced<br />
by our Chairman in <strong>2012</strong>. In <strong>2012</strong>, we have introduced<br />
paperless board paper for our board members during <strong>Media</strong><br />
<strong>Prima</strong> Board meetings in August <strong>2012</strong>. Since then, the good<br />
initiative has been cascaded down and set as an example to<br />
all employees. <strong>Media</strong> <strong>Prima</strong> continues to embrace this<br />
paperless initiative and go digital. Equipment was used to<br />
achieve this goal. All of our procurement channels are now<br />
operating an electronic storage system known as Electronic<br />
Document Management System (EDMS).<br />
TELEVISION<br />
NETWORKS<br />
At TV and Radio Network Sri Pentas, our Project Wise<br />
continues to encourage employees to save paper by<br />
replacing individual printers with common printers which<br />
are only located in a few strategic areas. This initiative has<br />
significantly helped us save on the cost of purchasing<br />
printers, toners and maintenance. The only additional cost<br />
once the project was introduced relates to printing usage.<br />
Through this initiative, we hope to reduce the printing<br />
volume in our offices.<br />
At Creative Services Department, Another 3R initiative<br />
actively practiced at Sri Pentas is the recycling of unused<br />
set and props, doors, furniture and other wood materials.<br />
Illegal Tappings<br />
We constantly trace and monitor illegal electricity tapping<br />
from our Distribution Board by conducting site inspections<br />
and referring to our electricity bills. This is part of the ongoing<br />
efforts by Big Tree Outdoor to prevent the pilferage<br />
of electricity. We prosecute the perpetrators and their<br />
contracts with Big Tree Outdoor are terminated.<br />
ENVIRONMENTAL COMPLIANCE<br />
RADIO OUTDOOR<br />
NETWORKS<br />
<strong>Media</strong> <strong>Prima</strong> and its subsidiaries subscribe to the following<br />
regulations:<br />
• Environmental Quality (Clean Air) Regulations 1978<br />
• Environmental Quality (Scheduled Wastes) Regulations<br />
2005<br />
• Environmental Quality (Sewage) Regulations 2009<br />
• Environmental Quality (Industrial Effluent) Regulations<br />
2009<br />
• Local Government Act 1976 on waste dumping policy<br />
We are pleased to report that there were no major penalties<br />
for violations of environmental-related laws and regulations.<br />
PRINT<br />
CONTENT<br />
CREATION<br />
NEW MEDIA<br />
83<br />
annual<br />
report<br />
<strong>2012</strong><br />
From Our Perspective Who We Are Our Strategy & Achievements Our Performance Our Responsibility Our Leadership Corporate Governance The Financials Additional Information