2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
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<strong>Media</strong> <strong>Prima</strong> <strong>Berhad</strong><br />
Corporate<br />
Responsibility<br />
Locally, the fund also covered campaigns such as flood relief missions<br />
under the Misi Bantuan Banjir. The Tabung Bencana NSTP-<strong>Media</strong> <strong>Prima</strong><br />
supported eight campaigns in <strong>2012</strong>. Various flood victims from the<br />
states of Sarawak, Terengganu, Kelantan, Pahang and Selangor were<br />
helped. Flood victims in Thailand were also helped and Tabung Bercana<br />
extended its support to famine victims in Somalia.<br />
Harian Metro – Titipan Kasih HARIAN METRO<br />
The leading Malay newspaper, Harian Metro, is a strong advocate of<br />
CSR which fulfils its social obligations to its readers and the community.<br />
The Titipan Kasih Harian Metro was the first initiative introduced in<br />
2007. Cases appearing in “Metro Prihatin” column highlight the plights<br />
of poor families in need of assistance. These families are supported by<br />
Titipan Kasih Harian Metro programme which visited the affected<br />
families and provided groceries. They also gave financial aid to help<br />
purchase school uniforms and settle outstanding utility bills.<br />
Summary of families benefiting from Titipan Kasih HARIAN METRO<br />
Date Venue Recipient<br />
March 16 <strong>2012</strong><br />
Kampung Kubang<br />
Chenok, Padang Sera,<br />
Jitra, Kedah<br />
Ban Ying a/p Siang, 36 (Single<br />
mother)<br />
Dependents – three children<br />
May 4 <strong>2012</strong><br />
Kampung Paya<br />
Bunga, Kuala<br />
Terengganu,<br />
Terengganu<br />
Suraya Abdul Karim, 39 (Single<br />
mother)<br />
Dependents – three children<br />
May 16 <strong>2012</strong><br />
Kampung Kuala<br />
Sanglang, Perlis<br />
Baadariyah Saayah, 43<br />
Dependents – six children<br />
June 28 <strong>2012</strong><br />
Kampung Sungai<br />
Rinting, Masai, Johor<br />
Zulkefli Jusoh, 47<br />
Dependents – 12 children<br />
Sept 7 <strong>2012</strong><br />
Kampung Bendahara.<br />
Johor Bahru, Johor<br />
Ruziah Masoki, 40<br />
Dependents – eight children<br />
May 16 <strong>2012</strong><br />
Kampung Kuala<br />
Sanglang, Perlis<br />
Baadariyah Saayah, 43<br />
Dependents – six children<br />
June 28 <strong>2012</strong><br />
Kampung Sungai<br />
Rinting, Masai, Johor<br />
Zulkefli Jusoh, 47<br />
Dependents – 12 children<br />
Sept 7 <strong>2012</strong><br />
Kampung Bendahara.<br />
Johor Bahru, Johor<br />
Ruziah Masoki, 40<br />
Dependents – eight children<br />
78<br />
annual<br />
report<br />
<strong>2012</strong>