2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
2012 Annual Report - Media Prima Berhad
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<strong>2012</strong><br />
2 January<br />
Hot FM – Regionalisation to Kelantan<br />
and Terengganu with localised content<br />
and music<br />
29 January<br />
Anugerah Juara Lagu ke-26 (AJL 26)<br />
garnered more than 6.5 million<br />
viewers, a record breaking feat for<br />
an entertainment/award live show of<br />
its kind<br />
15 February<br />
Rising Sun Over Malaya premiered on 15<br />
February <strong>2012</strong>, Primeworks Studios’ first<br />
HD production for History Channel Asia,<br />
a joint effort with FINAS and Novista<br />
21 February<br />
NST became Malaysia’s first talking<br />
newspaper. A QR code was placed<br />
within articles in the newspaper which<br />
enabled readers to listen a recording of<br />
the article or advertisements<br />
11 November 2011<br />
NST became the first newspaper in<br />
Malaysia to launch a 3D edition<br />
whereby 3D spectacles were provided<br />
to readers<br />
12 April<br />
Big Tree Outdoor – First “art gallery”<br />
at an LRT station (Masjid Jamek) by<br />
Samsung Galaxy Note<br />
30 June<br />
TV9 launched GIG Triple Play –<br />
3 bands, 2 countries, 1 stage!<br />
Phenomenal performance by 3 youth<br />
bands (Bunkface, Hujan and Nidji)<br />
rewarding our viewers<br />
12 July<br />
BH created history by carving a name<br />
in the Malaysia Book of Records for<br />
the longest running entertainment<br />
show – Anugerah Bintang Popular<br />
Berita Harian 2011<br />
3 September<br />
Fly FM – Most Watched Parody:<br />
“Super Kampung Style” reached more<br />
than 1 million views in youtube<br />
23 November <strong>2012</strong><br />
8TV – Organised Malaysia’s First ever<br />
Outdoor awards – The Shout! Awards<br />
<strong>2012</strong><br />
15 September<br />
Big Tree Outdoor – The first LED<br />
trimmed lightboxes in the country<br />
rolled-out at the KLCC Convention<br />
Centre – KL Pavilion Elevated Walkway<br />
22 October<br />
ntv7 – Rooftop – Malaysia’s first ever<br />
music show on a rooftop featuring 14<br />
local favourite artistes<br />
8 December<br />
Istanbul Aku Datang, a romantic<br />
comedy film jointly produced by Grand<br />
Brilliance and Red Films, was released<br />
on 8 December <strong>2012</strong>, and became the<br />
first Malaysian movie to hit Trending<br />
on Twitter Malaysia on the first day of<br />
cinema release. The film was also on<br />
the Twitter trending list three times<br />
during the first week of release<br />
33<br />
annual<br />
report<br />
<strong>2012</strong><br />
From Our Perspective Who We Are Our Strategy & Achievements Our Performance Our Responsibility Our Leadership Corporate Governance The Financials Additional Information
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