Table of Contents 6 2012 OVATION Awards Winning Entries

Anna Larson joined Halton Region as a Communications Specialist in 2008. At the Region, she works
with clients to develop and implement innovative communication strategies. Prior to joining the Region,
Ms. Larson held a number of senior communications positions including Director, Public Affairs and
Communications with the Centre for the Financial Services OmbudsNetwork; Director of
Communications and Special Events with The Boston Consulting Group (BCG) and media relations officer
and speechwriter with the former Ontario Ministry of Economic Development and Trade. Ms. Larson
graduated from the University of Western Ontario with a Master of Library Science, and received a B.A.
(French and German) from the University of Toronto. She earned her accreditation (ABC) from the
International Association of Business Communicators in 2009.
Cathy Ledden, RGD
Creative Director
Ledden Design
Cathy Ledden makes it happen. As Creative Director of Ledden Design iT, she draws on her intuitive
design skill, problem‐solving expertise combined with information technology. For more than 20 years
Cathy has created engaging graphic design solutions, working as a full‐time art director and senior
designer for leading design studios and major corporations, including Scotiabank, University of Toronto
Press, and Towers Perrin. Cathy is a Registered Graphic Designer of Ontario (RGD), and served on the
Board of Directors for three years. She has received awards and recognition by RGD Ontario, ACE
Communication Awards, and the Financial Post. Ledden Design was awarded the 2008 RGD Judges Pick
Brand Identity Award and was featured in the October 2010 issue of HOW magazine as a “Marketing
Smart Website” focusing on visitors. Her humble, nimble and responsive team thrives on solving
complex communications through the use of effective communication design and information
technology.
S. Ellen Leesti, ABC
Communications, Toronto Water
City of Toronto
Ellen Leesti, ABC Ellen is an award winning communications practitioner with more than 15 years of
experience. She has designed and executed integrated communications programs for clients in a variety
of industries, including financial services, government, consumer products and not‐for‐profit.
Andrea Lekushoff, MBA
President
Broad Reach Communications
Andrea Lekushoff has two decades of experience creating business value for many of the world’s most
respected brands. As the president and founder of Toronto‐based Broad Reach Communications, she
brings with her strong leadership and entrepreneurial skills, sound business acumen and a track record
of success in attracting and retaining both clients and associates. Andrea founded Broad Reach as an
alternative to the traditional public relations agency model: Broad Reach uses only senior associates to
deliver client work in a flexible, family friendly work environment. Committed to giving back to
businesswomen around the world, Broad Reach provides microfinancing to 10 women entrepreneurs in
Tanzania through FINCA Canada. Andrea holds a MBA from the Richard Ivey School of Business, a BA in
French language and literature from Western University, and is fluent in English and French. Her love for
travel and adventure led her to successfully climb Mount Kilimanjaro in 2004.