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Most successful campaign:<br />
70th anniversary of FEBO<br />
Year: 2011<br />
Media: newspaper ads, instore<br />
advertising and social media<br />
FRANCHISE<br />
STORES: 57<br />
NAAR INHOUD/TO CONTENT<br />
LETTABLE FLOORSPACE:<br />
5.5OO M 2<br />
LONGEST SERVING<br />
EMPLOYEE: CHIEF OF<br />
PRODUCTION, 42 YEARS<br />
The favourite shopping destinations of<br />
Dennis de Borst: Leidsestraat in<br />
Amsterdam and Stadshart Amstelveen<br />
Location wish: Kalverstraat, Amsterdam