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Maritime Trade and Transport - HWWI

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If the objectives of the “Growing City” slogan are realized – the goal is for 2025 – 12,000<br />

people will be living here <strong>and</strong> 40,000 people will be working here in the services industry.<br />

Construction of the Überseequartier center of HafenCity is to be completed by<br />

2009. Also planned here are cultural programs centering around the theme of water,<br />

adding – along with dining <strong>and</strong> other entertainment facilities – to the recreational features<br />

of HafenCity.<br />

A reurbanization of the partially unused expanses of the overseas <strong>and</strong> European<br />

ports in Bremen has been pursued since 1998. Under construction here is Überseestadt<br />

Bremen, which will have a total area of approximately 300 ha <strong>and</strong> will extend over 3.5 km.<br />

This makes Überseestadt twice as large as the HafenCity project in Hamburg. The<br />

development period will stretch from 1998 to 2019, with the investment costs estimated<br />

at 2 billion euros. Links will be created between Überseestadt <strong>and</strong> the streetcars <strong>and</strong> roads<br />

of the superordinate municipal transport network. As at HafenCity, service <strong>and</strong> residential<br />

areas are planned. There will also be areas for industrial use, a difference between<br />

the “Überseestadt Bremen” urban development project <strong>and</strong> the HafenCity project. Überseestadt<br />

also dedicates space to culture <strong>and</strong> education, such as Speicher XI, which houses<br />

the Academy of Arts.<br />

The fundamental prerequisite for the successful implementation of the “Hamburg<br />

HafenCity” <strong>and</strong> the “Überseestadt Bremen” projects is positive economic development<br />

in these cities, resulting in new jobs. The success of both projects will depend upon the<br />

extent to which they are successful in attracting people <strong>and</strong> companies. In this regard, HafenCity<br />

Hamburg <strong>and</strong> Überseestadt Bremen are in competition with other locations in<br />

the urban area as well as other cities throughout Germany <strong>and</strong> Europe. These ambitious<br />

harbor projects can only be successful if the advantages they offer exceed those of other<br />

locations. A positive factor in this context is the fact that the emerging city quarters are<br />

close to the center of the city <strong>and</strong> connected to the superordinate municipal transport network.<br />

The establishment of educational <strong>and</strong> cultural venues in these parts of the city is<br />

also a positive factor, as this affects the city image favorably. A potential danger, however,<br />

is that the influx of people to HafenCity <strong>and</strong> Überseestadt might result in population<br />

losses in other parts of the city. This is especially true in view of the demographic<br />

changes taking place in Germany. Furthermore, the establishment of companies in the<br />

new areas could result in losses in other parts of the city, so that the cities will not be able<br />

to meet their overall goals for creating jobs.<br />

1 See Läpple (1995).<br />

2 See www.hafencity.info/<br />

3 See www.ueberseestadt-bremen.de/de/daten_fakten_uestadt.<br />

Berenberg Bank · <strong>HWWI</strong>: Strategy 2030 · No. 4<br />

59

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