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Barriers to Diversity in Film – A Research Review – Aug 07

Barriers to Diversity in Film – A Research Review – Aug 07

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multiple languages. A diverse workforce will aid negotiation and<br />

communication.<br />

<strong>Diversity</strong> is also about good public relations and ‘<strong>in</strong>clusivity’ is argued<br />

<strong>to</strong> be good for bus<strong>in</strong>ess. It is more about ‘gett<strong>in</strong>g the right people for<br />

the job on merit’ and the ‘bus<strong>in</strong>ess benefits of a more diverse<br />

workforce’ (Cab<strong>in</strong>et Office 2001). <strong>Diversity</strong> policies, which are couched<br />

<strong>in</strong> bus<strong>in</strong>ess terms, have <strong>to</strong> be underp<strong>in</strong>ned by a set of more<br />

fundamental rights-based pr<strong>in</strong>ciples (Fredman 2002). Public changes<br />

on ethical and social responsibility have persuaded companies that a<br />

rights-based approach may also be good for bus<strong>in</strong>ess.<br />

Equal opportunity policies led <strong>to</strong> disappo<strong>in</strong>tment with a failure <strong>to</strong><br />

progress under-represented groups (Cockburn 1991) and, <strong>to</strong>gether<br />

with a backlash aga<strong>in</strong>st such policies has been argued as a key reason<br />

for their demise (Faludi 1992). <strong>Diversity</strong> policies, which <strong>in</strong>clude policies<br />

on sex, ‘race’, religion, sexual orientation, disability and age have<br />

been <strong>in</strong>troduced for several reasons and have had more success.<br />

With<strong>in</strong> the public sec<strong>to</strong>r, there have been ga<strong>in</strong>s <strong>in</strong> recruitment <strong>in</strong> the<br />

civil service, the police force and <strong>in</strong> the employment of teachers.<br />

With<strong>in</strong> the private sec<strong>to</strong>r, banks and retail organisations were some of<br />

the first private sec<strong>to</strong>r organisations <strong>to</strong> <strong>in</strong>stitute changes <strong>in</strong><br />

employment, and these showed changes <strong>in</strong> composition of the<br />

workforce, by racial and ethnic orig<strong>in</strong> (Bus<strong>in</strong>ess <strong>in</strong> the Community<br />

http://www.bitc.org.uk/<strong>in</strong>dex.html; Metcalf and Forth 2000). These<br />

ga<strong>in</strong>s <strong>in</strong> recruitment could be partly attributed <strong>to</strong> demographic,<br />

C:\Documents and Sett<strong>in</strong>gs\mcorless\Desk<strong>to</strong>p\Intranet\<strong>Barriers</strong> <strong>to</strong> <strong>Diversity</strong> <strong>in</strong> <strong>Film</strong>_DS_RB 20 <strong>Aug</strong><br />

<strong>07</strong>.doc<br />

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