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Barriers to Diversity in Film – A Research Review – Aug 07

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6.2 The bus<strong>in</strong>ess context 106<br />

6.3 The bus<strong>in</strong>ess case <strong>–</strong> an overview 1<strong>07</strong><br />

6.3.1 Demographic change and the workplace 1<strong>07</strong><br />

6.3.2 Demographic change and the consumer 109<br />

6.3.3 Meet<strong>in</strong>g the cus<strong>to</strong>mers’ needs and aspirations 111<br />

6.3.4 <strong>Diversity</strong> and bus<strong>in</strong>ess performance 113<br />

6.3.5 Organisational effectiveness and maximis<strong>in</strong>g talent 113<br />

6.3.6 Reputation/brand of companies 116<br />

6.3.7 Legal compliance 117<br />

6.4 Summary 117<br />

7: What do we need <strong>to</strong> address and how? 120<br />

7.1 The workforce 120<br />

7.2 Audiences 121<br />

7.3 Portrayal 122<br />

7.4 The case for diversity 124<br />

7.5 <strong>Research</strong> priorities for the future 125<br />

7.5.1 Roles allocated <strong>to</strong> under-represented ac<strong>to</strong>rs 125<br />

7.5.2 Career pathways 126<br />

7.5.3 Occupational data on disabled people, lesbians and gay men<br />

126<br />

7.5.4 Multiple identities 126<br />

7.5.5 Agents 126<br />

7.5.6 Moni<strong>to</strong>r<strong>in</strong>g 126<br />

7.5.7 Decision makers’ attitudes 128<br />

C:\Documents and Sett<strong>in</strong>gs\mcorless\Desk<strong>to</strong>p\Intranet\<strong>Barriers</strong> <strong>to</strong> <strong>Diversity</strong> <strong>in</strong> <strong>Film</strong>_DS_RB 20 <strong>Aug</strong><br />

<strong>07</strong>.doc<br />

7

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