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such exorbitant prices, time, computer illiteracy, poor roads and cultural<br />

taboos.<br />

Other authors such as Krikelas (1983:6-7) argue that information seeking<br />

begins when an individual perceives that the current state <strong>of</strong> possessed<br />

knowledge is less than that needed to deal with some problem. Ocholla<br />

(1999: 120) on the other hand denotes that seeking is an expression <strong>of</strong><br />

want, demand, need or requirement that entails looking for or fetching an<br />

item <strong>of</strong> information.<br />

Kuhlthau (2005:2; 1991:1) brings in a new and holistic understanding to<br />

information seeking when she describes it as a process <strong>of</strong> seeking meaning,<br />

and not just finding and reproducing information, and that the person in the<br />

process <strong>of</strong> seeking Information is concerned with the task to be<br />

accomplished, the time allotted, personal interest, and the amount <strong>of</strong><br />

information available.<br />

Chang (1989: 20) proposes that information seeking behavior can be<br />

affected by contextual variables such as the user's organization type,<br />

positional variables such as the type <strong>of</strong> work performed, and personal<br />

variables such as age and the level <strong>of</strong> education. Chang also observes that<br />

as the first step in seeking information, most people are in favor <strong>of</strong> oral<br />

communication.<br />

In so far as information use is concerned, Dervin and Nilan (1986), define<br />

information use as ways in which people put answers to questions to work.<br />

Additionally, Chang (1989:30) observes that the key elements and process<br />

<strong>of</strong> human information behavior can be conceptualized in the following ways:<br />

(i) Information use is the destination <strong>of</strong> a process starting from a user<br />

with an information need going through information seeking,<br />

gathering, and evaluation stages.<br />

92

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