f. - UZSpace Home - University of Zululand

and IT); Vivendi Telecom International (VTIl, is part of Vivendi Universal.
KenCell's heritage greatly complements the company's image because the
Sameer Group and Vivendi Telecommunications International (VTI) deliver
business expertise and technological resources that most Kenyans rely on.
KenCell products and services are under the flagship of the Yes! Brand, with
four core values, namely: Clarity, Simplicity, Assurance and Understanding.
These form the cornerstones that help KenCell discharge services and new
opportunities to its customers.
2.2.5 "Old" Technologies/Broadcasting (Television and Radio)
In recent years, Kenya has made significant steps in television and radio in
terms of opening the sub-sector to competition and deregulation (CCK:
2001). At the moment, there are a number of stations licensed to broadcast
in Nairobi, Mombasa, and in other urban centers. Broadcasting in the rural
areas, however, basically remains a preserve of the state-owned Kenya
Broadcasting Corporation. Critics have charged that the GoK should fully de­
regularize the sector and award licenses to operators, thus allowing them to
broadcast freely countrywide. According to the CCK (2001), the full
deregulation of the television and radio sub-sectors is therefore an important
part of overall ICTs restructuring.
Confirmed reports from the MoIC (2006:2) stipulate that an estimated 60%
of the population has access to television, and 90% have access to radio
services. The CCK (2001) further confirms that the GoK has licensed 16
television stations and 24 radio stations nationally. The GoK has also
amended the Kenya Broadcasting Corporation (KBC) Act by transferring the
licensing of entrants into the market from KBC to the Ministry of Tourism
and Information. Following repossession of idle frequencies, the CCK has
licensed and assigned frequencies to 5 companies to operate TV stations,