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especially at rural level, can act as nodes for community connectivity, local<br />

capacity building, content development and communication, and serve as<br />

hubs for applications such as distance education, telemedicine, support for<br />

small, medium-sized and micro-credit enterprises, the promotion <strong>of</strong><br />

electronic commerce, environmental management, and the empowerment <strong>of</strong><br />

women and the youth. A good example <strong>of</strong> such a venture is the village<br />

information shops in Pondicherry, India, which use ICTs to build awareness<br />

in poor communities <strong>of</strong> existing and available government programs and<br />

entitlements. Accordingly, these information shops have a database <strong>of</strong> more<br />

than 100 such entitlements and a list <strong>of</strong> ultra-poor people that the<br />

government maintains.<br />

The study sought to determine not only the type <strong>of</strong> skills/training required,<br />

but also sustainable development activities that are able to empower rural<br />

women and fight poverty. Good examples include Grameen Telecom (2005),<br />

and also the Bangladesh mobile help line for women, better known as<br />

Pallitathya (Association for Progressive Communication: 2005).<br />

4.5.1.3 Expanding a community's social capital through enhanced access<br />

to communication facilities and information resources.<br />

According to Harris (2004), social capital refers to the features <strong>of</strong> a social<br />

organisation, such as networks, norms and social trusts, which facilitate co­<br />

ordination and co-operation for mutual benefit. This can be effectively<br />

achieved through the use <strong>of</strong> ICTs that create and sustain online and <strong>of</strong>fline<br />

networks which introduce and interconnect people working with similar goals<br />

in mind. In this way, ICTs can be used as an advocacy tool. Similarly, ICTs<br />

can be used to spark catalytic change in their respective communities. An<br />

example is given <strong>of</strong> a woman in Mongolia who single handedly runs an NGO<br />

supporting women's micro-enterprises. With the help <strong>of</strong> a local tele-centre,<br />

the woman was able to contact a donor agency in the UK and receive an<br />

award <strong>of</strong> US $ 10,000, assisting her in her efforts.<br />

103

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