brand-identity-guidelines-coca-cola-zero-1

Fleet Design Standards_Fleet: Application Standards for Graphics and Decals 7.08Delivery Truck RearRear Graphic• The Contour Bottle is the preferred graphic for the rear panelof the truck.− Use either the Contour Bottle Symbol or Contour BottlePhoto on delivery trucks, but never both on the same panel.• Position the Contour Bottle upright and centered in the blackspace, ensuring equal space on each side of the decal.• If vertical space is limited (e.g., trucks with lift gates), theCoca-Cola Zero Logo may be used instead, centered in theblack space with equal space on each side of the decal.Refer to the prior page, ‘Application Standards for Graphics andDecals,’ as needed.Coca-Cola Zero | Brand Identity and Design Standards_v1.0 Confidential: December 2009