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Wave30-FullReport
Wave30-FullReport
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<strong>Green</strong> <strong>Peas</strong> Global Launches<br />
September – November 2015<br />
Country<br />
There were 441 green pea products launched globally over the last three<br />
months. The majority of launches were in the USA. Categories for launches<br />
were snacks and processed products. Key packaging for green pea<br />
products was flexible formats.<br />
Region<br />
USA<br />
15%<br />
3%<br />
5%<br />
China<br />
12%<br />
23%<br />
44%<br />
UK<br />
8%<br />
Germany<br />
8%<br />
25%<br />
Canada<br />
8%<br />
441 Global NPDs<br />
Europe<br />
North America<br />
Middle East & Africa<br />
Asia Pacific<br />
Latin America<br />
Top Pack Formats<br />
Top Claims<br />
Flexible<br />
Bottle<br />
Tub<br />
7%<br />
7%<br />
7%<br />
7%<br />
13%<br />
41%<br />
Tray<br />
Carton<br />
Flexible stand-up pouch<br />
Categories<br />
Snacks<br />
21%<br />
Bakery<br />
12%<br />
Processed<br />
Products<br />
18%<br />
Meals<br />
10%<br />
Low/No/Reduced<br />
Allergen<br />
Gluten Free<br />
Vegan<br />
No Additives/<br />
cPreservatives<br />
No Animal<br />
Ingredients<br />
33%<br />
30%<br />
24%<br />
24%<br />
24%
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