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Wave30-FullReport
Wave30-FullReport
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Chilli Global Launches<br />
September – November 2015<br />
Country<br />
There were 2800 new products launched in the last 3 months that contained<br />
chilli as an ingredient. The majority of these launches were in the Asia Pacific<br />
and Europe regions. The top product launches categories were sauces &<br />
seasonings and snacks.<br />
Region<br />
India<br />
10%<br />
8%<br />
6%<br />
3%<br />
China<br />
9%<br />
48%<br />
UK<br />
9%<br />
Germany<br />
6%<br />
36%<br />
USA<br />
6%<br />
2800 Global NPDs<br />
Asia Pacific<br />
North America<br />
Middle East & Africa<br />
Europe<br />
Latin America<br />
Top Pack Formats<br />
Top Claims<br />
8%<br />
8%<br />
10%<br />
Flexible<br />
Tray<br />
Tub<br />
7%<br />
31%<br />
13%<br />
Jar<br />
Flexible stand-up pouch<br />
Flexible sachet<br />
Categories<br />
Sauces &<br />
Seasoning<br />
31%<br />
Meals<br />
21%<br />
Snacks<br />
25%<br />
Processed<br />
Products<br />
10%<br />
No Additives/<br />
Preservatives<br />
Vegetarian<br />
Ease of Use<br />
Microwaveable<br />
Ethical -<br />
Environmentally<br />
Friendly Package<br />
22%<br />
18%<br />
15%<br />
14%<br />
13%
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