Vegetables tracked Broccoli Chillies Corn Green Peas Kale Leeks Lettuce
Wave30-FullReport
Wave30-FullReport
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On trend with previous waves, consumers prefer to boil, steam and<br />
microwave sweet corn. There is an increasing trend of grilling sweet<br />
corn. Carrots, potatoes and broccoli are regularly served as<br />
accompanying vegetables.<br />
88<br />
Accompanying <strong>Vegetables</strong><br />
Carrot<br />
lettu<br />
Potatoes<br />
ce<br />
<strong>Broccoli</strong><br />
carr<br />
Beans<br />
ot<br />
62%<br />
60%<br />
44%<br />
37%<br />
Top 10 Cooking Styles<br />
Wave 22 Wave 26 Wave 30<br />
Boiling 57% 54% 58%<br />
Steaming 40% 46% 46%<br />
Microwave 26% 31% 25%<br />
Stir frying 13% 24% 25%<br />
Soup 14% 20% 18%<br />
Grilling 10% 14% 17%<br />
Roasting 13% 14% 12%<br />
Raw 7% 6% 9%<br />
Baking 7% 8% 8%<br />
Frying 0% 5% 6%<br />
<strong>Green</strong><br />
<strong>Peas</strong><br />
32%<br />
Q9. How do you typically cook ?<br />
Q10a. And when are you serving which of the following do you also serve together with this?<br />
Sample Wave 22 N=311, Wave 26 N=304, Wave 30 N=302