Vegetables tracked Broccoli Chillies Corn Green Peas Kale Leeks Lettuce

Innovative Sweet Corn Launches:
L3M (September – November 2015)
Natural Polyphenol Antioxidants
96
Supa Corn Sweet Corn on
the Cob
(India)
Heinz Beef, Tomato and
Corn Paste
(China)
Dancing Chef Cream of
Sweet Corn Hot Soup
(Myanmar)
McCain Vegetable Burgers
(South Africa)
Supa Corn Sweet Corn on the Cob has
been repackaged with a new look. Carefully
cultivated in fertile farms, it is processed and
packaged with Oxy Fresh technology to stay
100% natural without any preservatives.
The premium product is ready to eat,
microwaveable, free from added flavours
and colours, suitable for vegetarians, and
retails in a single-unit pack.
Heinz Niu Rou Fan Qie Yu Mi Ni (Beef,
Tomato and Corn Paste) has been
repackaged, and now retails in a newly
designed 113g pack. This paste is made
using imported corn from USA and
processed according to a 2mm filtering
technique to make the paste finer. This
microwaveable is free from preservatives
and specially designed for babies between
seven and 36 months old.
Dancing Chef Cream of Sweet Corn Hot
Soup is now available. The halal certified
product is free from preservatives and MSG.
The easy-to-prepare soup can be prepared
quickly at home or at work any time of the
day. It retails in a 54g pack containing 3 x
18g sachets including one sachet free, and
featuring preparation steps.
McCain Vegetable Burgers have been
repackaged with a new design. These
chunky and crispy bread-coated burgers are
made with only the finest ingredients and
are filled with a mix of tender vegetable
pieces and potato. The halal certified
product can be cooked in three minutes
retails in a 450g pack, which is sufficient for
six servings.
Claims:
No Additives/Preservatives, All Natural
Product, Microwaveable, Ease of Use,
Vegetarian, Premium
Claims:
No Additives/Preservatives, Babies &
Toddlers (0-4), Microwaveable
Claims:
Halal, No Additives/Preservatives, On-the-
Go, Time/Speed, Ease of Use
Claims:
Halal, Time/Speed
Source: Mintel (2015)