Vegetables tracked Broccoli Chillies Corn Green Peas Kale Leeks Lettuce

Bunched kale is the most common purchase format, consistent
with the previous wave. This wave sees an increase in preprepared
mixed vegetable formats.
123
85%
83%
17%
13%
9%
9% 8% 7%
2%
4%
Bunched
Pre-packaged in small
container/bag/tray
Pre-packaged in large
container/bag/tray
Pre-prepared mixed
vegetable formats
Pre-prepared formats
Wave 26: Jul-15
Wave 30: Nov-15
Q4b. In what fresh formats do you typically purchase kale?
Sample Wave 26 N=200, Wave 30, N=205