Vegetables tracked Broccoli Chillies Corn Green Peas Kale Leeks Lettuce

Lettuce provenance is slightly lower this wave. However,
knowing that lettuce is grown in Australia is highly
important information for consumers.
69
Vegetable Average
6.5
Wave 22: Mar-15
6.6
8.3
Wave 26: Jul-15
7.1
Wave 30: Nov-15
6.9
Q14. When purchasing , how important is Provenance to you?
Q15. And when purchasing Lettuce, how important is that it is grown in Australia?
Sample Wave 22 N=314, Wave 26 N=312, Wave 30 N=304