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Wave30-FullReport

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This wave sees a relatively large<br />

increase in the use of Modern<br />

Australian, Italian, Indian, Thai and<br />

Chinese cuisines when cooking leeks.<br />

Meal occasions tend to occur during<br />

dinner. One quarter of consumers used<br />

leeks when cooking a new recipe.<br />

Top 5 Consumption Occasions<br />

Wave 26 Wave 29<br />

Dinner 66% 70%<br />

Family meals 58% 57%<br />

Weekday meals 39% 39%<br />

Weekend meals 29% 34%<br />

Quick meals 21% 28%<br />

26%<br />

used leeks when<br />

cooking a new<br />

recipe<br />

19%, Wave 26<br />

147<br />

80%<br />

Typical Cuisine Cooked<br />

60%<br />

40%<br />

20%<br />

0%<br />

36%<br />

52%<br />

26%<br />

23%<br />

Traditional Modern British Italian Indian Thai Chinese Middle<br />

Eastern<br />

Wave 26: Jul-15<br />

6%<br />

Australian European Asian Other Cuisines<br />

17%<br />

Wave 30: Nov-15<br />

28%<br />

3%<br />

4% 10%<br />

Snacks<br />

Other<br />

Q10. What cuisines do you cook/consume that use leeks?<br />

Q11. Which of the following occasions do you typically consume/use leeks?<br />

Sample Wave 26 N=206, Wave 30 N=204<br />

: Indicates LOWER score than current wave.<br />

: Indicates HIGHER score than current wave.

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