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Appendix 6 - International Music Council

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On "the Other" hand, another interviewee underlined the fact that broadcasting services<br />

replaces personal singing and music making at home. This process can presently be<br />

observed in Albania, for example. In this example broadcasting appears as a unifying and<br />

often nation wide influence reducing existing diversity compared to the many regional<br />

characteristics of local music making.<br />

There are also examples were private broadcasting enriches the diversity represented in<br />

public sector. In case of the Romanian broadcasting an interviewee stressed the fact that a<br />

certain popular musical style, manele, is almost exclusively transmitted by private services<br />

since this music is regarded as low quality.<br />

The proponents of free trade often argue that public broadcasting contradicts the principles<br />

of free trade since they distort the market. These arguments are discussed in section 7.<br />

4.2 Media 2: Digital services and the Internet<br />

The introduction and success of the internet and other new technologies as well as related<br />

topics such as digitalization already lead to a considerable change in state regulations<br />

whose effects on musical diversity are difficult to evaluate at this point of time. The<br />

significance of many devlopments, both technological and legal, are not yet fully<br />

understood or only known to a small community of specialists in the respective fields of<br />

expertise.<br />

Correspondingly, many of the cultural experts interviewed for this report were not informed<br />

about state regulations concerning new media although such regulations exist.<br />

The following listing enumerates some programs relevant for the field. They are<br />

symptomatic for the activities in this field in many states in Europe. Five areas of activities<br />

can be distinguished:<br />

1. The adoption and development of the legislative sector.<br />

2. Increasing accessibility by making use of new technologies. Projects like virtual<br />

library networks make use of new technologies such as the world wide web to<br />

increase accessibility of existing cultural data and metadata.<br />

3. Digitalization. The digitalization of existing cultural products and information on<br />

cultural heritage and corresponding attempts of increasing access to this digitalized<br />

information such as eMuseums.<br />

4. Digital Art. The inclusion of works of art making use of new technologies and<br />

demanding new technologies for a proper preservation in the established<br />

institutions.<br />

5. Stipulation of appropriate media competencies. In order to make use of the new<br />

technologies citizens need to have a general knowledge about these media. Many<br />

state supported projects in the field of new technologies aim at the development of<br />

this prerequisite.<br />

Several of this objectives have been formulated in the Lund principles. The Lund Principles<br />

are a recommondation of an expert meeting in Lund, Sweden, which took place at the 4th<br />

of April 2001.It stresses the fact that "Europe's cultural and scientific knowledge resources<br />

are a unique public asset forming the collective and evolving memory of our diverse<br />

societies and providing a solid basis for the development of our digital content industries in<br />

a sustainable knowledge society." (Lund principles, http://eprints.erpanet.org/49/)<br />

343

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