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Appendix 6 - International Music Council

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The European Community will make no liberalisation commitments on audiovisual services<br />

in the present WTO round. The Commission has recently confirmed this view explicitly in a<br />

public statement.<br />

On the other side, the EU Community law prohibits any state aid (subsidies), unless they<br />

can be justified, for example, if they serve to provide services of general interest, such as<br />

public service broadcasting. This legal framework routinely invites commercial media<br />

companies to challenge the activities and the financing of public service broadcasters on<br />

European level. Consequently, there is a growing case law on the decisions of the European<br />

Commission scrutinising the funding schemes of public service broadcasters in the Member<br />

States, and, lately, a tendency by the Commission to limit the activities of public service<br />

broadcasters, in particular in the new on-demand media. The Commission’s increasingly<br />

critical approach to public service broadcasting in the digital environment reflects its<br />

general emphasis on free markets in the information and communication sectors (ICT), an<br />

emphasis also evident in the decision taken by the Barroso Commission in late 2004 to deal<br />

with media policy issues in the context of the Communities ICT policies instead of, as had<br />

been the case in the past, in the context of the Community’s cultural policies.<br />

(Source: Dr. Verena Wiedemann, LL.M., Brussels, „What the UNESCO Convention<br />

“Protection and Promotion of the Diversity of Cultural Expressions” means for the media”)<br />

The clearest example for the problems caused by GATS are the public broadcasters. In<br />

many government budgets for culture, they are the biggest posts, which means, that the<br />

public broadcasting companies receive money past the market. "Free traders" see this as a<br />

distortion of economical competition. To follow their demands could mean to abolish<br />

public broadcasters (that are the main providers for broadcasted musical diversity) or reset<br />

on the principles of the free market. From their perspective, everything hiindering free trade<br />

needs to be abolished. The sharpest counter-argument is, that we would all "be struck dead<br />

by stupid us-american pop music" and all high quality culture like e.g. classical music or<br />

traditional music will decline or become homogenous and uniform, because the principles<br />

of a free market seem to support the big and destroy the small and marginal.<br />

Implementation of GATS letterly could result in all orchestras (of classical music) having<br />

to finance themselves, all governmental financing and subsidizing needing to be abolished,<br />

the domestic music market (above all smaller music publishers and record companies)<br />

being destroyed - which would not only mean a loss of jobs, but also loss of musical<br />

diversity -, promotion of export being cancelled, the public cultural landscape (orchestras,<br />

theatres etc.) as well as networks like the national music councils not receiving any money<br />

any more, the authorities not being allowed to call any prizes. It could also mean to abolish<br />

promotional measures like social security insurance for artists and reduced tax rates.<br />

NATIONSPECIFIC PROBLEMS:<br />

1. Lack of ressources and economical stagnation or even decline force some nations<br />

like e.g. Albania, to offer their cultural goods and products to private investors or<br />

foreign institutions.<br />

2. The ingnorance of the state in Russia, Belarus and Ukraine to the forthcoming<br />

extinction of local music traditions. (S. 6.3)<br />

3. Nationalism or dictatorship endangers musical diversity (S. 1 und 4.1)<br />

4. In Germany the collection Society GEMA has a monopoly status, which is seen as<br />

an obstacle hindering diversity. The point system used by the GEMA to collect fees<br />

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