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591<br />

LOT<br />

descriptive text<br />

r000 Paul Martin’s 19XX new Make Map Company Model was founded in 1927, but its origins<br />

estimate: $000 000 - $000 000<br />

actually go further back to his father’s cycle company, dating back to<br />

offered without reserve<br />

1898. The unusual name of new Map combined the then-fashionable<br />

interest in things English (new) with the founder’s initials (Martin, Paul).<br />

The company logo and factory façade were Egyptian-themed, reflecting<br />

the popular interest in the discovery of King Tut’s tomb in the twenties.<br />

Paul was soon offering a range of motorcycles, making the frames<br />

in-house while using a number of proprietary component suppliers to<br />

complete them. The firm gained a reputation for quality machines, helped<br />

by the acquisition of the Swiss firm of Motosacoche, and prospered.<br />

In 1938, Martin decided that there was room for a “voiturette” in<br />

the market, so he added the delightful little new Map “Baby” to his<br />

catalogue. The elegant miniature roadster was the work of a Mr. Curnier,<br />

also from Lyon. It had a simple tube frame fitted with a steel body,<br />

transverse leaf spring front suspension,<br />

conventional leaf springs at the rear,<br />

and it was powered by a rear-mounted<br />

manufacturer Fichtel & Sachs Manufacturer motor driving a solid rear production #<br />

origin axle by chain. City, The Country direct steering used a ID no. #<br />

motor small reduction motor gearbox. The faux-grille displacement cc<br />

imitated power that hp of the contemporary Ford. length mm<br />

Visit rmauctions.com to view all photos.<br />

591

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