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Philip Walcoff - "The Fast Forward MBA in Business Planning for ...

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<strong>Philip</strong> <strong>Walcoff</strong> - "<strong>The</strong> <strong>Fast</strong> <strong>Forward</strong> <strong>MBA</strong> <strong>in</strong> Bus<strong>in</strong>ess Plann<strong>in</strong>g <strong>for</strong> Growth"Issue 3. We're out of space; we need to expand or make moreefficient use of our space. We need space <strong>for</strong> special activities,<strong>in</strong>clud<strong>in</strong>g a library, sales demonstration area, laboratory,proposal war room, and so on.• Determ<strong>in</strong>e requirements and develop a budget.• Develop a floor plan.• Reta<strong>in</strong> a real estate agent and present requirements andpreferences.Issue 4. We need to upgrade (or acquire) an e-mail system, geton the Internet, and develop an Internet homepage.• Determ<strong>in</strong>e requirements and develop a budget.• Implement changes as soon as possible.and companywide issues and def<strong>in</strong><strong>in</strong>g approaches to elim<strong>in</strong>ate them. You will refer back to these issuesand resolution approaches (described <strong>in</strong> your Major Issues and Approaches <strong>for</strong> Resolution document)later <strong>in</strong> Part 3 when you set out to def<strong>in</strong>e the near-term (tactical) objectives and actions <strong>in</strong> your bus<strong>in</strong>essplan.In identify<strong>in</strong>g your own issues, you should have identified 10 to 45 issues and response approaches, butno more. If you have identified only several issues, consult others who are knowledgeable about yourcompany and its issues, such as key employees or company advisors. Ask them what they view asissues or roadblocks <strong>in</strong> the way of your success. Open up your sights to the many dragons out there. <strong>The</strong>payoff to identify<strong>in</strong>g and deal<strong>in</strong>g with yourfile:///C|/Documents and Sett<strong>in</strong>gs/gasanova/Local Sett<strong>in</strong>...<strong>Forward</strong>_<strong>MBA</strong>_<strong>in</strong>_Bus<strong>in</strong>ess_Plann<strong>in</strong>g_<strong>for</strong>_Growth/e-book.html (90 of 219)16.02.2005 13:54:23

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