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David K.H. Begg, Gianluigi Vernasca-Economics-McGraw Hill Higher Education (2011)

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I 0.1 The firm's demand for factors in the long run<br />

expensive capital, use labour-intensive techniques. Workers with scythes and shovels do the jobs done by<br />

combine harvesters and bulldozers in the UK.<br />

A higher wage makes the firm substitute capital for labour in making a given output. But it also raises the<br />

total cost of producing any output. Firms still use some labour, for which they now pay more than before.<br />

With higher marginal costs, but unchanged demand and marginal revenue curves, the firm chooses to<br />

make less output.<br />

Thus a rise in the price of one factor not merely changes factor intensity at a given output, but also changes<br />

the profit-maximizing level of output. Studying consumer decisions in Chapter 5, we saw that a change in<br />

the price of a good has both a substitution effect and an income effect. The substitution effect reflects the<br />

change in relative prices of different goods and the income effect reflects changes in real income as a result<br />

of the price change. The demand for production inputs works in exactly the same way.<br />

There is a pure substitution effect at a given level of output. A higher relative price oflabour compared with<br />

capital leads firms to substitute capital for labour. But there is also an output effect, the analogue of the<br />

income effect in consumer demand theory. By raising the marginal cost of producing output, a rise in the<br />

price of labour leads to a lower output.<br />

In the long run a rise in the wage will reduce the quantity oflabour demanded. The substitution effect leads<br />

to less demand for labour and each output, and the output effect reduces the demand for all inputs.<br />

A rise in the wage also affects the long-run demand for capital and other inputs. At any particular output,<br />

the firm substitutes capital for labour. However, with lower output it needs less capital input. The overall effect<br />

could go either way. The easier it is to substitute capital for labour, the more likely is the substitution effect<br />

to dominate. Firms will substitute a lot of capital for labour. The quantity of capital demanded will rise.<br />

The demand for factors of production is a derived demand. It depends on demand for the firm's output.<br />

The output demand curve affects the output effect on the demand for inputs when an input price changes.<br />

In Figure 10.l at the original wage, the long-run marginal cost curve LMC of output is LMC0. A rise in the<br />

wage shifts this up to LMC1• The original profit-maximizing point is A. If the firm faces a horizontal<br />

demand curve DD, output falls from Q0 to Q1. With the less elastic demand curve D'D', the firm still begins<br />

at A where LMC0 equals MR, the marginal revenue curve corresponding to D'D'. Now the shift to LMC1<br />

leads to a much smaller fall in output. The new output is Q2 and the firm is at C.<br />

GI<br />

Po D "*----i--llf--<br />

MR'<br />

D'<br />

A wage increase will have a substitution effect<br />

leading firms to substitute relatively more<br />

capital-intensive techniques. Nevertheless, total<br />

costs and marginal costs of producing output<br />

will be greater than before. Facing the horizontal<br />

demand curve DD, a shift from LMC0 to LMC1 will<br />

lead the firm to move from A to B and output will<br />

fall from Q0 to Q1. This tends to reduce the<br />

demand for all factors of production. Facing the<br />

demand curve D'D' and corresponding marginal<br />

revenue curve MR', the upward shift from LMC0 to<br />

LMC1 leads the firm to move from A to Cat which<br />

marginal cost and marginal revenue are again<br />

equal. The output effect reduces output only from<br />

00 to 02.<br />

Figure 10.1<br />

The output effect of o woge increase<br />

225

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