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170 Locavesting<br />

for everyone. You know, I believe everyone has to win a little bit,<br />

instead <strong>of</strong> winner take all.”<br />

The New Pioneers<br />

Cooperatives have <strong>of</strong>ten been formed out <strong>of</strong> necessity—when<br />

workers or farmers or producers needed to band together for<br />

greater economic clout. They also rise up to fi ll unmet market<br />

needs, such as the electric and telephone co- ops in rural areas like<br />

Vernon County. Co- op activity is especially high in times <strong>of</strong> economic<br />

adversity, as in the United States in the 1930s, when many<br />

consumer co- ops, including many credit unions, electric utilities,<br />

and food co- ops that continue today, were established.<br />

So it’s not surprising that there has been a resurgence <strong>of</strong><br />

cooperatives since the economy cratered in 2008. On one hand,<br />

the number <strong>of</strong> credit unions and agricultural co- ops has decreased<br />

over the years as associations have merged. But their overall<br />

impact has grown. For example, there were 22,000 credit unions<br />

with 40 million members in 1987. Today there are 7,500 credit<br />

unions, but membership has swelled to more than 90 million. And<br />

a fresh growth spurt is taking place. “Once again, we are seeing<br />

people join together to try and solve the needs <strong>of</strong> their communities,”<br />

says Paul Hazen, CEO <strong>of</strong> the National Cooperative Business<br />

Association. One design and urban planning site proclaimed “the<br />

reinvention <strong>of</strong> the co-op” one <strong>of</strong> its top 10 trends for 2011. 7<br />

Just how widespread the co- op revival is is hard to gauge—the<br />

University <strong>of</strong> Wisconsin survey is the fi rst comprehensive attempt<br />

to tally up the nation’s cooperatives in decades. But there are at<br />

least 300 food co- ops under development around the country<br />

right now, says Hazen. That represents a 60 percent increase over<br />

the roughly 500 existing food co- ops. Renewable energy cooperatives<br />

are popping up everywhere you look to address demand for<br />

community- scale sustainable energy, from Piedmont Bi<strong>of</strong>uels in<br />

North Carolina to Co- op Power in Greenfi eld, Massachusetts. And<br />

there is renewed interest in worker- owned cooperatives as a way to<br />

combat the dehumanizing effects <strong>of</strong> unemployment, outsourcing,<br />

and concentrated economic power.

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