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44 Locavesting<br />

Americans know most <strong>of</strong> their neighbors by name, and 28 percent<br />

know none, according to a Pew Research poll. Vibrant neighborhoods<br />

are key to shaking us out <strong>of</strong> our increasingly atomized existences.<br />

They also provide relief from a soul- crushing monoculture <strong>of</strong><br />

strip malls and highways. A study by CEOs for Cities found that,<br />

even in the midst <strong>of</strong> a housing slump, houses in areas with greater<br />

levels <strong>of</strong> walkability—measured by their proximity to stores, restaurants,<br />

and other amenities—had higher values, commanding<br />

premiums <strong>of</strong> $4,000 to $34,000. 10<br />

The John S. and James L. Knight Foundation’s Soul <strong>of</strong> the<br />

Community project interviewed 43,000 people in 26 communities<br />

over three years to determine what makes a community a desirable<br />

place to live. The answers are important, the foundation notes,<br />

because communities that inspire a strong sense <strong>of</strong> attachment<br />

among their residents have higher local GDP. What did they fi nd?<br />

The most desirable qualities are the presence <strong>of</strong> social gathering<br />

spots, openness and a welcoming spirit, and an area’s physical beauty<br />

and green spaces. 11 It seems we are nostalgic for the idyllic small<br />

town. There is a deep sense that we have lost something vital, that<br />

the forces <strong>of</strong> corporate- led globalization have eroded the character,<br />

independence, and cultural diversity <strong>of</strong> our towns and communities.<br />

That is true in the world’s most remote villages as well as its biggest<br />

metropolises. In response, grassroots organizations around the world<br />

are forming to counter that trend with “economic localization.”<br />

The signs are everywhere. Cooperatives, community gardens,<br />

and community- supported agriculture are fl ourishing. Slow<br />

Money, a national network modeled on the Slow Food movement,<br />

is attempting to fi nance the rebuilding <strong>of</strong> local food systems. The<br />

Business Alliance for Local Living Economies (BALLE), a coalition<br />

<strong>of</strong> citizens and entrepreneurs passionate about building strong local<br />

communities, is making an impact in every corner <strong>of</strong> the country.<br />

Meanwhile, hundreds <strong>of</strong> “transition towns” across the United States<br />

and other countries are marshaling grassroots resources to build<br />

resilient communities that can withstand severe ecologic or economic<br />

shocks and <strong>of</strong>fer a higher quality <strong>of</strong> life.<br />

Communities are taking control <strong>of</strong> their economic destiny.<br />

Many have created local currencies, such as Detroit Cheers or

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