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3c hapter - Index of
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40 Locavesting<br />
A Grassroots Movement<br />
Don’t expect to hear any <strong>of</strong> that from your mainstream broker.<br />
Local investing, for now, is a purely grassroots movement, fl ourishing<br />
in the cracks <strong>of</strong> the fi nancial system. When I inquired with<br />
Charles Schwab, where I have a retirement account, about investing<br />
some <strong>of</strong> my savings locally, the pleasant advisor handling my call<br />
was stumped. Domestic or international funds she could do. But<br />
Brooklyn? She suggested that perhaps I could invest in a New York<br />
state municipal bond. ( Self- directed IRAs, which are available from<br />
many banks and brokerages, <strong>of</strong>fer investors a greater degree <strong>of</strong><br />
fl exibility. While conventional IRAs stick to mainly stocks, bonds,<br />
and CDs, a self- directed IRA may be invested in alternative assets<br />
such as real estate and private equity—including many <strong>of</strong> the types<br />
<strong>of</strong> investments we will discuss in coming c<strong>hapter</strong>s).<br />
Nor will your broker point out the broader benefi ts <strong>of</strong> investing<br />
locally. As vital links in a local web, these enterprises benefi t<br />
their communities in myriad ways. So when you invest in a local or<br />
regional company, the “returns” are much more than monetary.<br />
For one, local business owners are more than business managers;<br />
they are residents and neighbors who have a reputation and<br />
stake in the community. Their kids go to the same schools as the<br />
children <strong>of</strong> their customers and employees, and they rely on<br />
the same municipal and state services. With that connection comes<br />
an implicit responsibility and accountability. While a national or<br />
multinational corporation owned by absentee shareholders is driven<br />
solely by a mandate to maximize pr<strong>of</strong>i ts, a local business owner is<br />
likely to take a broader range <strong>of</strong> factors into consideration when, say,<br />
closing a plant, voting on tax issues that might affect local services or<br />
schools, or taking action that could potentially damage the environment.<br />
In a study funded by the Environmental Protection Agency <strong>of</strong><br />
more than 2,000 chemical plants, absentee- owned plants released<br />
three times more toxins than those based in the area. 6<br />
Independent, local companies are also good for local business.<br />
They patronize neighboring establishments and carry each other’s<br />
goods. When they need supplies or services—whether construction,<br />
web design, accounting and legal services, cleaning, or catering—<br />
they typically use local providers, thereby creating or supporting