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Newfoundland and Labrador Product Development Strategy

Newfoundland and Labrador Product Development Strategy

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- 204 -" Identify Business <strong>and</strong> <strong>Product</strong> OpportunitiesThese should be identified in response to the strengths <strong>and</strong> priorities of the community.Following are some examples:" Home VisitsOpportunities for tourists to visit with a family on their private property, have a cupof tea, hear stories, visit their work shed, craft studio or fishing stage, etc. This hasbeen successful for example, in the North West Territories <strong>and</strong> rural Appalachia." Character AccommodationsDepending on the local situation, this could take the form of home stays or inreconditioned trapper’s tilts or fishing stages. It would need to be well thought out interms of design, amenities, safety <strong>and</strong> quality of service. Training <strong>and</strong> support wouldneed to be developed for the owner/operator." Arts <strong>and</strong> CraftsQuality control needs to be overseen by the <strong>Newfoundl<strong>and</strong></strong> <strong>and</strong> <strong>Labrador</strong> CraftsCouncil <strong>and</strong> there should be community outlets for craft sales (currently there is noopportunity to purchase local crafts in some communities)." Community Heritage ToursMost communities could organize either self-guided or interpreter-led walking toursfeaturing, for example, time with a storyteller, a local entertainer, an artist, or visit toa craft outlet. This could be exp<strong>and</strong>ed into a multi-community tour, withcomplementary experiences in each community." <strong>Labrador</strong> CuisineLocal cuisine should feature either traditional dishes such as trapper’s caribou stew ornew dishes using local ingredients – berries, crab, shrimp, seal, etc." Heritage PreservationThe preservation <strong>and</strong> celebration of heritage at the community level is a vital part ofbuilding a tourism industry. This can be carried out through different initiatives, suchas the preservation of oral history through a Community Heritage Resource Inventoryor of traditional <strong>and</strong> life skills through a Traditional Life Skills Program in schools ormentoring with a Master Craftsman such as Elder Joe Goudie has done for canoemaking in Happy Valley-Goose Bay." Community InitiativesThere are a variety of projects that can be undertaken at the community level, such assignage, parks, the designation of heritage sites <strong>and</strong> buildings, walking trails, writingof community history <strong>and</strong> storyboards.THE ECONOMIC PLANNING GROUP of Canada <strong>Newfoundl<strong>and</strong></strong> & <strong>Labrador</strong> Tourism <strong>Product</strong> <strong>Development</strong>D. W. Knight Associates <strong>Strategy</strong> <strong>and</strong> Accommodation Needs Study

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