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Newfoundland and Labrador Product Development Strategy

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- 289 -oooaround shrimp products. Other possible elements include the restoration of Bread Oven atPort aux Choix, <strong>and</strong> the protection of the LighthouseSt. Barbe area – Gateway to <strong>Labrador</strong> – signage, interpretive facilities, information,hiking/walking trailsInterpretation at Table Point (geology, fossils)Lighthouse near Port Saunders – possible location for Quirpon Isl<strong>and</strong> styleaccommodationAccommodation Supply, Dem<strong>and</strong>s, Needs <strong>and</strong> Opportunities byZoneThe suggestions as to opportunities <strong>and</strong> needs for accommodations in this region wereidentified during the course of our work on this study from a number of sources – interviewswith tour operators, interviews with tourism industry stakeholders including private operators,representatives of industry associations <strong>and</strong> provincial <strong>and</strong> federal government staff, focusgroups with consumers, <strong>and</strong> findings from our field research <strong>and</strong> analysis. We have notassessed the market potential or financial feasibility of any of these accommodationproject ideas <strong>and</strong> do not, therefore, warrant that an opportunity actually exists. Theyshould not be taken as recommendations but as possibilities warranting furtherconsideration.The type <strong>and</strong> size of particular accommodation properties (new or exp<strong>and</strong>ed) proposed in anyarea should be based on a further assessment of the nature of the dem<strong>and</strong> in the region, thegaps, if any, in the type, character <strong>and</strong> quality of accommodation in the area, <strong>and</strong> shouldinvolve market feasibility assessments for each business opportunity.The reader is referred to Section 9 of the report for a definition of different types ofaccommodations warranting support, as well as the issues to be considered when assessing theestablishment of new, exp<strong>and</strong>ed or upgraded accommodation or campground properties.Zone 6: Nordic (St. Anthony area <strong>and</strong> south past St. Barbe)Supplyo The supply is very limited with only some 225 units. It is heavily concentrated at 2 – 2.5.star level with a lower than average proportion at the 4 – 4.5 star level, <strong>and</strong> even at the 3 –3.5 star level compared to the rest of the Western Region. The nature of the product in thearea <strong>and</strong> its strong appeals to the vacation/pleasure market, suggest that the supply is not agood match with the markets available, <strong>and</strong> that there are gaps in the supply.THE ECONOMIC PLANNING GROUP of Canada <strong>Newfoundl<strong>and</strong></strong> & <strong>Labrador</strong> Tourism <strong>Product</strong> <strong>Development</strong>D. W. Knight Associates <strong>Strategy</strong> <strong>and</strong> Accommodation Needs Study

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