Newfoundland and Labrador Product Development Strategy

- 283 -Destination AreasThe discussion of Destination Areas, Touring Corridors and Hubs presented in Sections 8 and9 identified the following elements of each for the Western region. The map on the followingpage illustrates these various areas.Tier 1 Destination Areas° Top of the Viking Trail (St. Anthony and North, centred on L’Anse aux Meadows)° Gros Morne National Park and its communities, primarily Rocky Harbour and NorrisPoint at presentTier 2 Destination Areas° Corner Brook/Marble Mountain/Humber ValleyTier 3 Destination Areas° Stephenville and Port au Port Peninsula° Codroy Valley/Southwest Coast° Central Viking Trail – north of Shallow BayService Centres/Hubs and Gateways° Port aux Basques° Corner Brook° Stephenville° Deer Lake° Rocky Harbour° Hawkes Bay/Port au Choix° Plum Point (for motorcoach)° St. AnthonyPriority Themed Touring Routes° Viking Trail/South Coast of LabradorDuring the course of our work a variety of project ideas were identified by tourism industrystakeholders during interviews or in regional meetings or in earlier studies and reports, or bytour operators and or by the consulting team.The consultants have, on a preliminary basis, identified those project ideas that appear to fitwith the overall strategy presented in this report and that appear, based on our experience, topotentially have merit, and these are listed below. (Note – This list does not includeaccommodation project ideas; they are presented later in this section by Economic Zone). Wehave not, however, assessed the market or economic viability of these project ideas, norwhether there is a business or group prepared to take them on. Such an assessment will berequired before any decisions are made about proceeding with any of these projects. ATHE ECONOMIC PLANNING GROUP of Canada Newfoundland & Labrador Tourism Product DevelopmentD. W. Knight Associates Strategy and Accommodation Needs Study