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Newfoundland and Labrador Product Development Strategy

Newfoundland and Labrador Product Development Strategy

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- 269 -It is important to note that the list below is not necessarily comprehensive. There may verywell be other projects that fit with the overall strategy that should be considered in the variousregions <strong>and</strong> destination areas. And, it may well be that some of the project ideas on this listare found, on further evaluation, to not be worthy of pursuit.Terra Nova/Eastport Peninsula/Salvage (Road to the Beaches)This destination area is particularly popular with <strong>Newfoundl<strong>and</strong></strong> & <strong>Labrador</strong> residents – TerraNova National Park <strong>and</strong> golf course <strong>and</strong> the beach <strong>and</strong> cottage areas of the Eastport peninsulaare key strengths. Salvage is a classic ‘outport’ community with limited visitor servicesalthough it is becoming an increasingly popular place to visit. Much of the accommodationplant in this area is cottages which tend to be rented on a weekly basis with high levels ofrepeat visitation from local markets. Likewise, Terra Nova National Park’s camping facilities<strong>and</strong> the other accommodations in the region receive high levels of visitation from<strong>Newfoundl<strong>and</strong></strong>ers, making it more difficult for tourists to stay in this area. There is a limitedsupply of higher quality accommodation. Terra Nova National Park has been working on anumber of initiatives <strong>and</strong> events including a late spring event based on Eagle watching.Suggested Tourism <strong>Development</strong> Ideas Worthy of Further Consideration° Exp<strong>and</strong>ed interpretive <strong>and</strong> activity programming <strong>and</strong> packages at Terra Nova NationalPark – hiking, sea kayaking, photography, birding, wildlife viewing° An initiative to link existing hiking trails from Terra Nova National Park to Salvage tocreate a world class hiking experience is being worked on by the Road to the Beaches <strong>and</strong>TNNP. The trails would offer marine vistas, <strong>and</strong> opportunities for wildlife viewing <strong>and</strong>birding.° Further development of natural history festival – The Eagle Festival at TNNP in JuneTwillingate/Notre Dame BayThis area offers the visitor scenic rugged beauty, numerous harbours <strong>and</strong> coves <strong>and</strong> many ofthe province’s tourism icons – icebergs, whales, lighthouse, living fishing village, <strong>and</strong> localculture <strong>and</strong> entertainment as well as established attractions such as Boyd’s Cove BeothukInterpretation Centre, Prime Berth – the Twillingate Fishing Museum, <strong>and</strong> the Long PointLighthouse <strong>and</strong> Interpretation Centre. While Twillingate offers a mix of basic services,accommodations <strong>and</strong> food <strong>and</strong> beverage services are limited with respect to both supply <strong>and</strong>variety, <strong>and</strong> the area is largely a day trip visit, particularly for the group tour market.There is a recent tourism strategy for Twillingate <strong>and</strong> Isl<strong>and</strong>s area with a number of proposalsas part of a plan to build more of a critical mass of attractions <strong>and</strong> activities in the area tomake it a destination. Most of the suggested tourism development ideas presented belowwere contained in this strategy <strong>and</strong> have been proposed in the context of making Twillingate<strong>and</strong> Isl<strong>and</strong>s more of a destination area. As part of this overall strategy there is also a need foraccommodations; this is discussed later in this section of the report.THE ECONOMIC PLANNING GROUP of Canada <strong>Newfoundl<strong>and</strong></strong> & <strong>Labrador</strong> Tourism <strong>Product</strong> <strong>Development</strong>D. W. Knight Associates <strong>Strategy</strong> <strong>and</strong> Accommodation Needs Study

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