Newfoundland and Labrador Product Development Strategy

- 296 -oThere may be some future opportunities in Burgeo, depending on growth in adventuretourism activity in this regionZone 10: Marine and Mountain (Port aux Basques/Codroy Valley Area)SupplyZONE 10 - Marine and MountainNumber Number 1 – 1.5 Star 2 – 2.5 Star 3 – 3.5 Star 4 – 4.5 Starof of Units Prop’ Units Prop’ Units Prop’s Units Prop’ UnitsProp’ssssHotel/Motel 4 164 0 0 2 31 2 133 0 0B&Bs 3 9 0 0 3 9 0 0 0 0Cottages 6 35 0 0 6 35 0 0 0 0B&Bs/Inns 5 25 0 0 4 19 1 6 0 0Total: 18 233 0 0 15 94 3 139 0 0% Of each- - 83.3% 40.3% 16.7% 59.6% - -typeRegion 186 1,933 5.4% 3.0% 64.5% 53.2% 24.2% 39.7% 5.9% 3.3%(Western)Province 550 7,121 3.5% 2% 60.5% 57.3% 25.8% 29% 10.1% 11.7%ooThe zone has only just over 200 accommodation units; with 2/3 provided in fourhotel/motel properties; two of these properties are at the 3 –3.5 star levelThe zone has no properties at the 4 – 4.5 star rangeDemandoooDemand in the area is strongduring the June throughSeptember period withoccupancies significantly higherthan the provincial and regionalaverage – given the distancefrom Port aux Basques to thenext community, and the ferryschedules, most visitor using theferry have to stay overnight inthe areaHotel/motel occupancies areZone 10 Marine & Mountains Occupancy with Comparison to theRegion and Province; 2002100%90% 83%80%70%75% 71% 71%63% 63%60%50%43% 42% 47%40%30%20%10%0%July/Aug June-Sept AnnualZone Region Provinceparticularly strong – close to 90% in July and August, and 60% - 70% in June and SeptemberOccupancy rates for the November through April/May period are very low – well below theprovincial averagesTHE ECONOMIC PLANNING GROUP of Canada Newfoundland & Labrador Tourism Product DevelopmentD. W. Knight Associates Strategy and Accommodation Needs Study