GENERAL MEETING DRAFT - Bankier.pl

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Corporate Business
Bank Pekao maintained its leading position in Poland’s corporate segment. As at December 31, 2009
deposit volume increased by 14.4% over December 31, 2008 despite the unfavorable market conditions.
As Poland’s business environment is affected by the global financial crisis, Corporate Banking has
continued to implement its strategy of improving the effectiveness of allocated capital by focusing on more
profitable lending products and further customer rations extending through cross-selling and up-selling
activities. Lower demand for external financing from corporate customers, strengthened by the
deleveraging process and diminished the possibility of loan growth. As a result at December 31, 2009
loan volume decreased by 12.1 % from the end of December 2008.
Bank Pekao continues to hold a leading position in the corporate banking segment. The Corporate offer
was a subject of constant development during 2009 year. New products / solutions were implemented in
the transactional banking area, lending activities and custody services. The strong position of the bank
was confirmed by the several awards received by Corporate Banking. In 4Q Bank Pekao won the title
“Best Corporate/Institutional Internet Bank in Central and Eastern Europe” in the competition sponsored
by the Global Finance magazine. Moreover, the automatic procedure of foreign electronic payments in
PekaoBIZNES24 was also awarded in the Innovation of the Year 2009 contest under the patronage of the
Ministry of Regional Development.
Retail Business
Total savings in the Retail Business grew by 8.1% in 2009, in both deposits (up by 5.0%) and mutual fund
volumes (up by 24.0%). Deposit growth was supported by the marketing campaign for the Dobry Zysk
“Good Profit” savings account at the beginning of the year and successful launch of a new line-up of
Eurokonto packages with a wide spectrum of accounts to suit the needs of all consumer segments. In
2H 2009 the number of Eurokonto packages increased net by 149 ths compared with 20,5 ths in first 6
months of 2009.
Since April 2009 further signs of improvement in the Mutual Funds market in Poland were observed and
the following months confirmed the positive market trend. Gross sales of MF in 2H 2009 amounted to
€289m and were 78% higher than in 1H 2009. Net sales in 2H 2009 amounted to €90m as against net
redemptions amounting to €125m in 1H 2009.
Total loans increased by 2.0% in 2009. The continued commercial focus on consumer loans supported by
the Easter and September marketing campaigns enabled an increase in the consumer loans stock of
16.4% in 2009. The stock of PLN mortgage loans increased by 14.7% with continued strong focus on
the profitability of new production.
In 2009 the Retail Business successfully launched the new operational CRM - “UNISales” system. This
innovative tool integrates the work environment of the sales network, successfully supports relations with
customers and the coordination of the sales activity of the more than 10,000 employees of Pekao.
2009 CONSOLIDATED REPORTS AND ACCOUNTS
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